Amazon Advertising Specialist

About the Role

This is a permanent work-from-home position at a fast-growing e-commerce company. We are looking for a tech-savvy Amazon Advertising Specialist to help manage and optimize our advertising campaigns on the Amazon platform.

This position will play a vital role in the business operations as this will directly contribute to the increase in our return on investment (ROI) and promote growth for the company. This position will work closely with our Inventory Performance Management Team and the person will report directly to the Profitability Manager.

– Job Type: Full Time
– Salary: Up to $15 an hour (depending on experience)

Day to day Position Responsibilities:

– Develop and implement effective Amazon advertising strategies, including Sponsored Products, Sponsored Brands, and Display Advertising campaigns.
– Spearhead the planning, execution, and management of launch campaigns for multiple new products every week, ensuring successful market entry, brand exposure, and timely campaign delivery.
– Conduct thorough keyword research and competitor analysis to identify growth opportunities and optimize ad campaigns for maximum visibility and conversion.
– Manage and optimize advertising budgets to achieve KPIs and business objectives while maintaining a strong focus on ROI.
– Continuously monitor, analyze, and report on campaign performance, providing insights and recommendations for improvement.
– Drive automation initiatives within the Amazon advertising process, utilizing tools and technologies to streamline campaign management and reporting, resulting in increased efficiency and scalability.
– Standardize advertising processes and develop comprehensive Standard Operating Procedures (SOPs) to ensure consistency, accuracy, and compliance across all advertising campaigns.
– Train and onboard new team members on Amazon advertising strategies, tools, and SOPs, fostering a culture of knowledge sharing and skill development.
– Collaborate with the content and design teams to enhance product listings, ensuring they are optimized for search and conversion.
– Stay up-to-date with Amazon’s advertising trends, algorithms, and best practices to ensure the highest level of campaign performance.
– Work closely with the Business team to align advertising strategies with overall marketing and sales goals.
– Provide regular updates and insights to internal stakeholders on advertising performance and market trends.

Experience and Qualities we look for:

– Able to demonstrate with 2-3 years experience as Amazon Advertising Specialist or related roles.
– Proven track record of managing successful Amazon advertising campaigns with measurable results.
– In-depth knowledge of Amazon’s advertising platform, including Sponsored Products, Sponsored Brands, and Display Advertising.
– Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
– Proficiency in using analytics and reporting tools to track campaign performance.
– Proficiency in utilizing AI & Chat GPT tools to improve efficiency while maintaining quality of output.
– Familiarity with e-commerce trends, Amazon’s search algorithm, and SEO best practices is a plus.
– Relevant certifications in Amazon advertising or e-commerce platforms are a bonus.
– Self-motivated, organized and able to work with little to no supervision.
– Able to multitask and manage daily tasks effectively to maximize productivity.
– Ability to build strong relationships at all levels throughout an organization in a collaborative and multicultural environment.
– Experience working on various projects and growth initiatives.
– Responsive, prompt and positively communicates with peers using avenues such as email, group chat or other messaging platforms.
– Possess rigorous attention to detail and impeccable work ethics.
– Able to work in the Eastern Standard Time Zone (UTC-05:00).
– Has a conducive work-from-home setup and a stable internet connection for client and team meetings.
– Excellent written and verbal communication skills.
– Basic Advanced Microsoft Excel/Google Sheets User.
– Familiarity with online meeting applications like Google Meets and Zoom.

Bonus points:

– E-commerce experience (ebay, Walmart, Etsy, Shopify, etc.)
– Familiarity with Slack, Hubstaff and Google Suite.
– Degree in Business Administration, Marketing, Supply Chain, Computer/Information Technology/Industrial Engineering, or any related courses.

**Important** Please apply with your resume showing relevant work experience as well as any project files demonstrating results.