ABOUT THE COMPANY
We are a UK based skincare and beauty ecommerce business, selling B2C since 2013. Our primary selling platforms are Amazon, Ebay and our website. We are looking to take our business to the next level, and we need a skilled Amazon PPC/SEO specialist to join our team.
MAIN RESPONSIBILITIES
– Conduct comprehensive keyword research to identify high-value, relevant keywords for our target audience.
– Perform competitor analysis to identify strengths, weaknesses and opportunities for our SEO and PPC campaigns.
– Develop and execute PPC campaigns to drive sales and increase product visibility on Amazon.
– Create and optimize campaigns, ad groups, keywords, and bids to meet performance goals.
– Track key metrics, including sales, traffic, conversion rates, ACoS and other relevant KPIs. Create regular reports and identify areas for improvement.
– Listing optimisation (copy, images and keywords, including A+ content).
– Develop and execute SEO strategies to improve organic search rankings.
– Execute A/B testing strategies, analyse results and recommend adjustments to improve campaign performance.
– Identify and correct listing errors.
– Perform the above tasks for multiple Amazon Marketplaces and in multiple languages.
– Stay updated on Amazon advertising best practices, algorithm changes, and industry trends to ensure campaign effectiveness.
REQUIREMENTS
– MINIMUM 2 years Amazon PPC campaign management and listing optimisation experience.
– Thorough understanding of, and ability to leverage, Amazon Seller Central and Amazon Marketplace to maximise sales opportunities.
– In depth understanding of Amazon seller tools such as Helium 10, Jungle Scout etc.
– Strong analytical skills with the ability to interpret data.
– Excellent organisational and time-management abilities.
– Excellent verbal and written communication in English
PREFERRED BUT NOT ESSENTIAL
– Experience with ChatGPT or other conversational AI platforms.
– Ability to leverage ChatGPT to generate engaging and persuasive ad copy or website content.
– Knowledge of Google analytics.
– Experience of other PPC platforms (Google, Facebook etc).
The ideal candidate will understand the art of selling on Amazon. You will be self-motivated, resourceful and able to work with minimal supervision but also happy to take instruction, collaborate with other team members and provide daily reports. You will also have a desire to achieve, progress and learn new skills.
For the right candidate, this is a fabulous career opportunity. This is a chance to get on-board with us as we really start to take off! We are looking for a long-term, committed member of the Dermaworks team.
If you’re looking for a career, you feel passionate about what you do, and you are excited about working for us, we would love to hear from you! Type ‘Radiant Smile’ into the subject line when replying to this post. Looking forward to hearing from you!
APPLY FOR THIS JOB:
Company: The Well Recruiting Solutions
Name: Charlie Beech
Email: