Amazon PPC specialist

Job Title: Amazon PPC Specialist
Company: upGrowth Commerce
Location: Remote

About us

upGrowth Commerce is an innovative digital marketing agency with a special focus on scaling eCommerce businesses. From developing strategies for our own brands to crafting unique marketing solutions for our clients, we’re immersed in the world of eCommerce. Our ventures include our exclusive eCommerce mastermind and our own podcast, “Secrets To Scaling Your eCommerce Brand,” where we share strategies and tactics with rising eCommerce stars.

About the Role

We are seeking a highly motivated and results-driven Amazon PPC Specialist to join our dynamic e-commerce team. As an Amazon PPC Specialist, you will play a critical role in optimizing our advertising campaigns on the Amazon platform to drive traffic, increase sales, and maximize return on ad spend (ROAS).

Responsibilities

Amazon PPC Campaign Management: Plan, create, and manage Amazon Advertising campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display Ads. Monitor and optimize campaigns to achieve set goals.

Keyword Research and Optimization: Conduct thorough keyword research to identify high-performing keywords. Optimize keyword targeting to improve ad visibility and conversion rates.

Budget Management: Manage advertising budgets effectively to ensure maximum ROI while adhering to spending guidelines.

Ad Copy and Creative Development: Collaborate with the creative team to design compelling ad creatives and write persuasive ad copy that drives engagement and conversions.

Performance Analysis: Regularly analyze campaign performance, monitor key metrics, and identify areas for improvement. Generate detailed reports to track progress.

Competitive Analysis: Stay informed about industry trends and competitors’ strategies to identify opportunities and adapt our approach accordingly.

A/B Testing: Execute A/B tests on ad campaigns to refine strategies and improve overall performance.

Adherence to Amazon Policies: Ensure compliance with Amazon’s advertising policies and guidelines to maintain a positive account status.

Requirements

Minimum 3 years of Amazon PPC experience
Experience managing an agency portfolio of brands
Proficiency in data visualization tools (e.g., Tableau, Power BI) is a plus.
Strong analytical thinking, problem-solving skills, and attention to detail.
Effective communication and collaboration skills with both technical and non-technical team members.
Knowledge of statistical methods and the ability to apply them to real-world business problems.
A passion for data and a strong desire to continuously learn and adapt in a rapidly evolving field.

To apply, please submit:
– include the word “UPGROWTH” at the start of your application
– your resume
– a cover letter outlining your suitability for the role
– any relevant certifications or credentials demonstrating your proven track record of success or demonstrating your proven track record of success
– applicants who provide relevant case studies will be considered over those who do not

Failure to provide the above requirements will result in disqualification from this role.

We’re looking forward to meeting you!