Amazon Specialist Product Listing and Digital Marketing Expert

Summary:
Join our dynamic team as an Amazon Listing and Digital Marketing Expert. This pivotal role involves enhancing our Amazon presence through effective listing optimization, SEO enhancement, and overseeing PPC and Facebook advertising campaigns to boost sales and brand awareness. We’re looking for someone with a robust e-commerce and digital marketing background who’s eager to grow into a leadership role.
Key Responsibilities:
Amazon Listing Creation and Optimization:
• Craft compelling product titles, descriptions, and bullet points for listings and variations to maximize conversion rates.
• Regularly monitor and refine product listings for competitiveness and relevance.
SEO Management:
• Develop and execute SEO strategies to elevate our Amazon organic search rankings.
• Perform ongoing SEO evaluations and adjust listings as needed.
• Stay abreast of Amazon’s algorithm updates and tailor strategies accordingly.
PPC Campaign Management:
• Design and manage Amazon PPC campaigns for optimal ROI.
• Conduct keyword research, optimize bids, and leverage data to boost sales.
• Analyze campaign performance and continuously refine for improved results.
• Experiment with ad copy and visuals to enhance click-through and conversion rates.

Facebook Advertising:
• Develop and oversee Facebook advertising campaigns.
• Identify target audiences and tailor ad targeting strategies.
• Regularly review ad performance, adjusting budgets and tactics for better outcomes.
Analytics and Reporting:
• Monitor key metrics across Amazon, PPC, and Facebook campaigns.
• Produce regular reports with actionable insights and strategic recommendations.
• Identify trends and areas for improvement.
Qualifications:
• Demonstrated expertise in Amazon listing optimization, SEO, PPC, and Facebook advertising.
• Proficiency with Amazon Seller Central and PPC advertising platforms.
• Knowledge of digital marketing tools and software.
• Exceptional written and verbal communication skills.
• Self-starter with the ability to work independently.
• Enthusiasm for e-commerce and keeping up with industry trends.
This position offers not just a job, but a path to leadership and personal growth under experienced mentorship in a thriving business environment.