Are YOU the experienced Digital Marketing Manager we’re looking for?

PLEASE NOTE: This is a high-level position. This job will be challenging (yet exciting), and we expect you to bring your best.

For an online Entrepreneur Coaching/ Mentoring business, we need an expert in Digital Marketing Management to market our brand and offers through email and social media channels in order to help generate leads and convert those leads into clients.

Your responsibilities would include:

– Email Marketing – Weekly emails, event campaigns, etc.
– Review the email copy provided by the CEO, give feedback, and then build and schedule finalized emails in Kajabi.
– Occasional copywriting for email campaigns could be required.

– Social Media Management
– Work in tandem with our video editor to use her work in our social media strategy.
– Content Curation
– Pull from our vast content directory to repurpose.
– Write/ Create content that would appeal to our audience.
– Using Loomly, schedule Social Media posts on LinkedIn, Facebook, Instagram and YouTube.
– Engage with audience
– Review & report on analytics, suggest actions for optimizing content and strategy
– Keep Social Channels up-to-date and on-brand. Give suggestions for improving/optimizing as trends and algorithms change.

– Create, manage and update marketing campaigns using the most effective methods currently available. Which methods we use is up to you — you’re the expert.

– YouTube Channel Management
– Upload videos and optimize for publishing with effective Titles, Descriptions, Keywords, etc.
– Review & report on analytics, suggest actions for optimizing content and strategy

– Podcast Management
– Upload episodes using same Titles, Descriptions, Keywords, etc. from YouTube video.
– Review & report on analytics, suggest actions for optimizing content and strategy

To qualify for the position, you will need the following experience:

– Social Media Management (at least 2 years’ experience)
– Including Paid Social Advertising
– Social Media Marketing Strategy
– Email Marketing (at least 1 year’s experience)
– Copywriting (at least 1 year’s experience)
– Researching & Reporting

This can be a fast-paced and always evolving environment. So, it’s important that the candidate be:

– An excellent communicator, fluent in english both written and spoken
– Adept at asking great questions
– Someone who has drive, where we sometimes have to tell you to slow down rather than having to encourage you to take action.
– Expert-level knowledge of Social Media Platforms & Strategies
– Know not just the official ways of getting things done, but the creative tricks and hacks that you only learn from
experience
– Can learn new skills quickly
– Great at communicating with Team

We are in the Eastern Standard Time (Boston, MA area).

Along with your resume, please submit a 1-2 minute video introduction and in that video, share with us 1 or 2 of your favorite things that you enjoy doing as a Digital Marketing Manager. Please also include the job title in the subject line of your response.