B2B Email Marketer

Role Overview: As our Email Marketer, you will be instrumental in driving engagement and conversion through strategic email campaigns tailored for our B2B clientele. Your responsibilities will include crafting compelling email content, designing visually appealing templates, managing email lists, and leveraging analytics to optimize campaign performance.

Key Responsibilities:

Design visually appealing email templates using Canva and other design tools to enhance engagement and brand visibility.
Proficiency in graphic design tools such as Canva, Adobe InDesign, Adobe Illustrator, or similar software for creating captivating visuals and graphics to enhance email content and templates.
Execute end-to-end email marketing campaigns on platforms like Mailchimp, ensuring timely delivery and maximum impact.
Collaborate with cross-functional teams to align email content with product marketing strategies and promotional initiatives.
Implement best practices in B2B marketing to effectively target and engage our customer base.
Maintain a keen attention to detail to ensure accuracy and consistency in email content and design.
Grow our email subscriber base through strategic lead generation efforts and list management.
Lead and manage a team of lead generation specialists to identify and acquire new B2B leads through Google scraping and other methods.

Qualifications:

Proven experience in email marketing, preferably in a B2B setting.
Proficiency in Canva, Photoshop, or similar design tools for template creation and design work.
Expertise in email marketing platforms such as Mailchimp, with a strong understanding of email automation and segmentation.
Solid project management skills with the ability to multitask and prioritize in a fast-paced environment.
Strong analytical skills to interpret data and optimize campaign performance.
Excellent written communication skills with a knack for crafting engaging and persuasive email content.
Experience in B2B marketing and product marketing is highly desirable.
Leadership experience or the ability to manage a team effectively.
Figma is a Huge Plus

Why Join Us:
Opportunity to make a significant impact on our B2B marketing strategy and contribute to our growth trajectory.
Collaborative and innovative work culture that values creativity, diversity, and continuous learning.
Hourly pay ranging from $4 to $6.50 per hour, commensurate with experience and qualifications.

If you are a results-driven Email Marketer with a passion for B2B marketing and a knack for creativity, we want to hear from you! Join us in shaping the future of Melo Labs Inc. as we revolutionize the B2B landscape. Apply now with your resume and a brief cover letter outlining your relevant experience and why you’re the perfect fit for this role.