B2B Lead Generation Assistant

Lead Generation Assistant
As a lead generation assistant at Kale Acquisition your role encompasses account management, reply management, list building, data enrichment & administrative work.

About Kale Acquisition
Kale Acquisition is a B2B Growth automation agency, specializing in building & managing lead generation systems for recruiting businesses. We prioritize long term partnerships and aim to create a streamlined process that helps every team member excel.

About our Clients
Our clients are growth-oriented, successful recruiting businesses. They value their time & need a partner and consultant that can help their lead generation operations run as efficiently as possible.

What we’re looking for
Lead generation specialist mission:
Maintain internal & client cold email campaigns to ensure they are running smoothly
Manage replies for internal & client campaigns
Setup client campaigns on Click to view (with our instructions)
Use tools to create highly targeted & relevant contact lists for internal & client use
Assist with community engagement & other sales administrative tasks
Learn our internal technology & systems to be able to build flows of your own
Document learnings and growth journey to help train future hires

What makes you a fit
You are a quick learner who loves to learn about new technology
You are very detailed oriented and aim for perfection
You have strong written & oral english to communicate internally with our team
You are comfortable occasionally communicating with clients over message
Intelligent, problem solving mindset – you enjoy solving problems
You are “tech-savvy” & can adapt to new technology well
You are ambitious, and don’t need to be micromanaged
You are available to work from 9am-5pm ET
Professional ‘work from home’ setup including reliable internet & a place to work.

Job role responsibilities
Maintain internal & client cold email campaigns to ensure they are running smoothly
Properly identify replies and push to the correct subsequence
Use correct templates when necessary for different types of replies
Monitor new campaigns for mistakes
Alert when email account deliverability drops below X%
Alert when bounce rate is above X%
Alert when campaign completion is at X%
Use tools to create highly targeted & relevant contact lists for internal & client use
Create lists in Click to view based on a specifications
Purchase correct apollo lists using one of our provider sites
Upload to reoon for list cleaning
Import to correct Clay template for enrichment
Push lead lists to Smartlead
Add CSVs of leads to trigger / N8N flows where applicable
Create lists from LinkedIn Sales Navigator
Spot check lists for data accuracy, missing fields, etc.
Use clay to enrich lists to build for cold calling
Setup Job trigger automations for clients (heavily SOP’d)
Streamline community engagement for internal customer acquisition
Monitor slack & whatsapp groups for questions or comments we can provide insight on
Look through linkedin posts for the same
Look for ideal profiles on clients on LinkedIn & send connection requests
Learn our internal technology & systems to be able to build flows of your own (after 3 months)
Be able to make your own clay tables, and adjustments to existing templates
Consume content to be able to improve existing flows
Document your learnings to assist future hires

Additional attributes
?Efficiency in producing significant output with minimal wasted effort.
??Strong work ethic with a track record of working hard.
??Adaptability to quickly adjust to changing priorities and conditions
??Commitment to follow-through on verbal and written agreements.
??Proactivity in taking initiative and bringing new ideas to the company.
??Honesty, Integrity, and maintaining trust and confidence.
??Coachability and openness to feedback.
??Generosity in keeping the big picture in mind and being willing to help out

Bonus qualifications
Expertise in Apollo, Smartlead, LinkedIn Sales Navigator or Clay
Expertise in n8n, make or zapier
Experience working for a cold email agency
Experience serving recruiter clients (that’s our main customer)

Growth Opportunity

What to expect in this interview process
5 min application
½ hours initial call
½ hour assessment
½-1 hour Final call

About your leadership team
Co-founder, Mike Ellis: Mike is an entrepreneur that handles the customer acquisition for Kale Acquisition. In his previous role he worked in sales at a company growing from $500k-$10M in 2 years, and is now helping other companies do the same

Co-Founder, Roshan Kathir: Roshan draws from his background in harnessing data and maximizing efficiency, he designs + builds automated prospecting and qualifying systems so we can empower BD teams to do what they actually are meant to do.

Note:
We’ve tried to strike a balance between giving you enough detail to decide whether you think this role might be a good fit for you and not completely drowning you in information. We genuinely love our jobs, and we want to make sure that when you click the Apply button, it’s because you’ve read everything above and have come to the conclusion that you might like this job, too

And like we said above: even if you don’t meet 100% of our wishlist above, we encourage you to apply anyway. We view every application we receive as a chance to meet someone awesome.