Backlink Outreach Specialist

Interested in joining House of Psalm (HOP), a premier agency specialising in fashion, beauty, health, wellness & lifestyle. We’re seeking a talented Backlink Specialist to join our team. The ideal candidate will have a passion for PR strategies and a solid understanding of organic search’s best off-page practices.

Our mission at House of Psalm is to set a new standard for our industry. We put generosity and imagination at the heart of our offer – and that’s what makes us different. Everything we do is quality-tailored and infused with creativity. In our landscape, details matter. We sweat them, live them, breathe them and make a habit of staying up to date. We believe that honesty, transparency, and authenticity are essential to success and that the best strategies start with integrity. We’re a premier team, making a mighty impact and setting the standard on what good organic search looks like.

Are you comfortable with learning new skills, navigating new technologies and delivering cutting-edge backlink outreach solutions? This role will be pivotal to House of Psalm, and we’d love for you to apply if you think you’re up to the challenge.

The Details:
– An income of ?75,000 – ?85,000 per month, depending on skill and experience.
– Monthly Work from Home bonus to support your remote working environment.
– Monthly Healthcare bonus to ensure your well-being.
– Opportunity for Visa Sponsorship for Australian migration, opening doors for international career growth.
– Exciting client line-ups, including David Jones, The Man Shake, Daniels Health, Melrose Health & Runaway The Label to name a few.
– ?18,000 worth of prizes up for grabs at monthly HOP game nights.
– Regular workshops and training sessions are conducted by the director.
– Working hours are from 8 AM to 6 PM, Monday to Friday, following the Philippine timezone.
– Must be available to start January 2024.

Your Responsibilities:
– Identifying and securing backlinks from websites every fortnight.
– Ensuring these websites have high domain authority for maximum SEO impact.
– Developing and implementing tailored backlink acquisition strategies that align with client goals.
– Ability to earn backlinks without transactions taking place
– This involves creating personalised outreach approaches and content collaboration ideas.
– Utilising and expanding an existing network of media contacts for outreach.
– Demonstrating excellent communication and negotiation skills for effective media collaboration.
– Tracking and reporting on the performance of backlink campaigns.
– Analysing backlink profiles and adjusting strategies for optimal results.
– Keeping abreast of the latest trends in SEO and backlink practices.
– Being flexible to occasionally target larger sites for backlink acquisition.
– Balancing the acquisition of a high volume of quality backlinks with the need to maintain the integrity and relevance of the links.

Our Requirements:
– Previous experience in Public Relations, Media/blog Outreach, or a similar field.
– Existing media clientele contact list that is relevant to our clientele’s industries
– Proficiency in crafting compelling PR articles, media pitches, and pitch concepts.
– An understanding of the relevance of PR and link building within organic search campaigns.
– Exceptional communication and interpersonal skills.
– Highly organised with the ability to manage multiple projects concurrently.
– A portfolio showcasing previous PR campaigns, articles, or pitch concepts.
– Eagerness for continual learning and professional development.
– Ability to work both autonomously and as part of a dynamic team.
– Strong problem-solving skills and adaptability.
– Familiarity with SEO tools and analytics platforms for measuring campaign effectiveness.
– Experience in digital marketing strategies like content marketing and social media marketing.
– Knowledge of the latest trends in digital PR, SEO, including algorithm updates and industry best practices.
– Research skills for identifying new backlink opportunities and potential media partnerships

If you’re looking to join a specialist team and be part of something premier, apply today and help us set the standard on what good organic search looks like.