Blog writer and social media manager

We are seeking an experienced and dynamic Social Media Manager & Blog Writer to join our fast-paced team in the SaaS digital advertising industry. As a creative and strategic professional, you will play a crucial role in driving our brand’s online presence and engagement through social media channels and compelling blog/newsletter contents.

Responsibilities:

1. Social Media Management:
– Develop and execute social media strategies to enhance brand awareness and engagement across various platforms, including but not limited to Facebook, Twitter, LinkedIn, Instagram, and YouTube.
– Create and curate engaging content, including posts, graphics, and videos, tailored to the target audience and aligned with our brand voice and guidelines.
– Monitor social media trends, competitor activities, and industry developments to identify new opportunities and tactics for growth.
– Track and analyze key performance metrics, providing regular reports to measure the success of social media efforts and adjust strategies accordingly.

2. Blog Writing/newsletters:
– Craft high-quality, informative, and engaging blog posts that showcase industry expertise, thought leadership, and address the pain points of our target audience.
– Collaborate with internal teams to gather insights and knowledge to create valuable content that aligns with our marketing and SEO goals.
– Optimize blog posts for search engines to improve organic visibility and drive traffic to our website.
– Manage the blog editorial calendar and ensure timely and consistent publishing of content.

Requirements:

– Must have a minimum of two years of professional experience managing social media content
-Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
– Proven track record of at least 2 years in social media management and blog writing, preferably within the SaaS digital advertising sector.
– Exceptional writing skills with a keen eye for grammar, tone, and clarity.
– Proficient in social media management tools, analytics platforms, and content scheduling.
– In-depth understanding of digital advertising trends, SEO best practices, and social media algorithms.
– Strong creative thinking, problem-solving abilities, and a passion for staying ahead in the digital marketing landscape.
– Excellent organizational and time management skills to handle multiple projects simultaneously.