Content Creator

Company Overview:

We’re a team of hard-working, enthusiastic professionals who strive to help as many Australians as possible improve their financial position by reviewing, researching, and executing quality financial advice with only you in mind.

Position Overview:

As a Content Creator, you will be responsible for producing engaging and high-quality content that aligns with our brand voice and resonates with our target audience. You will play a key role in developing and implementing content strategies across various platforms to enhance brand awareness, drive traffic, and support overall marketing goals.

Responsibilities:

Content Development:
Create compelling and shareable content for digital platforms, including blog posts, articles, social media posts, videos, and more.
Conduct thorough research to stay informed about industry trends and create content that reflects current market dynamics.
Develop a deep understanding of our target audience to tailor content that addresses their needs and interests.
Social Media Management:
Manage and curate content for all social media channels, ensuring a consistent and cohesive brand message.
Engage with our audience on social platforms, responding to comments, messages, and fostering community interaction.
Collaboration:
Collaborate with the marketing team to align content strategies with broader marketing initiatives.
Work closely with design and multimedia teams to create visually appealing and multimedia-rich content.
SEO Optimization:
Implement SEO best practices in content creation to improve search engine visibility and drive organic traffic.
Stay informed about SEO trends and adjust content strategies accordingly.
Analytics and Reporting:
Monitor and analyze the performance of content across various channels using analytics tools.
Provide regular reports on key performance indicators and recommend adjustments to improve content effectiveness.
Qualifications:

Proven experience as a Content Creator, Copywriter, or similar role.
Strong writing and editing skills with impeccable grammar and attention to detail.
Familiarity with SEO best practices and content optimization.
Proficiency in using content management systems and social media platforms.
Creative mindset with the ability to think outside the box and generate innovative ideas.
Strong organizational and time-management skills to handle multiple projects simultaneously.
Degree in Marketing, Communications, Journalism, or a related field is preferred.