Content Marketing Specialist

Company Description

An emerging e-commerce brand poised to redefine the online shopping landscape. With a legacy of success, our founders have previously built and sold several e-commerce ventures. Leveraging this rich experience, they are now dedicated to propelling Folqs into a prominent category-leading e-commerce brand.

Job Description:

We are on the lookout for a skilled Content Marketing Specialist to join our team. This role is a unique blend of creativity, strategy, and technical expertise, involving the development and execution of content strategies across various digital platforms. The ideal candidate will work closely with our design team to produce content that is not only engaging but also aligns with our brand’s standards and objectives.

Key Responsibilities:

– Collaborate with the design team to produce high-quality, creative content.
– Develop and implement a comprehensive content strategy for our social media platforms, website blog, and other digital channels.
– Write engaging blog articles and create captivating social media content.
– Lead influencer marketing initiatives and outreach for user-generated content.
– Manage and maintain company social media channels.
– Execute the content marketing strategy for the company.
– Assist with graphic design projects, ensuring brand consistency.
– Work closely with designers to ensure accuracy and visual appeal in all materials.
– Research and publish media content across various platforms, including Meta, LinkedIn, YouTube, and Google.
– Apply knowledge of typography, hierarchy, alignment, and placement in content creation.
– Demonstrate expertise in composition and layout design, including flow and white space utilization.
– Manage copywriting tasks, maintaining a consistent tone and voice.

Qualifications:

– Fluent in English, both verbal and written.
– Strong experience in using ChatGPT for content creation, customer engagement, or similar applications.

– Proven experience in content marketing, social media management, or a similar role.
– Strong writing and editing skills
– Experience with graphic design and a keen eye for visual details.
– Excellent organizational and project management skills.
– Ability to analyze data and draw insights for content strategy improvement.
– Proficiency in digital marketing tools and platforms.