We are looking to hire a driven content strategist to develop and execute content strategies that drive traffic and generate leads. The content strategist’s responsibilities include determining which formats best communicate various types of content, identifying ways to increase brand awareness, and conducting keyword research. You should also be able to analyze user engagement metrics to determine whether the content is well-received or not.
To be successful as a content strategist, you should be able to collaborate with the marketing team to develop innovative ideas. Ultimately, an outstanding content strategist should demonstrate exceptional content presentation skills and be able to work well under pressure.
Responsibilities :
Own and manage all aspects of our inbound lead generation strategy including content marketing, website/SEO and our inbound funnel
Leverage AI tools, online resources, internal documentation and other resources to create original and SEO-optimized blog content 5x/week and distributing via all of our social channels
Coordinate with our website team to publish new blog posts on our website and make website updates to boost leads
Use available resources to create newsletters and graphics on a monthly basis to update our existing customers
Collect Google reviews from candidates we’ve placed and inform them about our referral program
Publish quarterly analytics reports for our customers and social media channels about the tech hiring landscape
Create lead magnets and other forms of gated content to generate inbound leads
Constantly research and strategize new ways to increase visibility and generate inbound leads for the firm
Desired experience:
5+ years of content marketing and professional writing experience
Strong verbal and written communication skills; fluent in English
Deep understanding of why certain pieces of content are more effective than others
Strong social media management skills
Highly organized and analytical
Strategic thinker
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This position also comes with an uncapped bonus structure, a $150 bonus for every placement we make that results from an inbound website lead
EG: 5 placements in a month would = $750 in bonuses
APPLY FOR THIS JOB:
Company: Go inca
Name: Tarah
Email: