Content Strategist

About iRestore Laser
At iRestore, our mission is to restore confidence by providing safe and effective solutions for improving health and beauty.
We are at an inflection point in our growth curve and are searching for a Content Strategist to join us on our journey to become a major global beauty brand and hit the $100M mark within the next 3 years.
About The Position
iRestore is looking for a Content Strategist who is passionate about content, copywriting, and brand strategy. You’ll help us come up with unique content ideas across social, web, email, and more. This role will be essential across our entire marketing department; jumping in wherever is needed.
Reports to Director of Brand Marketing.
What you’ll do:
Coordinate developed brand content strategy.
Collaborate with the social media coordinator to deploy paid and organic social media efforts. Provide social media support (copywriting, engagement, content creation etc.) as needed.
Coordinate content needs with social media team and brand team.
Assist with content marketing efforts to create high-converting ads, landing pages, and emails, especially video creatives on social media
Working with project managers and team members to produce copy and wireframes.
Researching and staying up to date on the latest developments in terms of search engine optimization, content trends, and consumer behavior
Updating older content to meet new content standards
Ensuring consistency across all content, from websites to social media channels and videos
Repurpose content for multiple channels; including editing videos.
The ideal candidate has:
1+ years in content creation, social media, or similar fields.
Must have experience wireframing and providing direction in a clear manner.
Experience with Photoshop, InDesign, Figma, Canva, or other similar platforms a plus
Experience with new and existing social media/ad platforms and a technical understanding of how to generate awareness and engagement
A great eye for content creation and editing
Excellent project management capabilities
A natural ability to collaborate well with others across the organization and thrive in a fast-paced environment
Ability to streamline processes and develop an efficient pipeline for asset creation