Content Writer and SEO Specialist

Company Overview:
At Intersectis, we are a dynamic Managed Service Provider (MSP) and Managed Security Service Provider (MSSP) dedicated to delivering top-tier IT solutions. Our mission is to empower businesses with innovative technology services that drive growth and efficiency.

Position Summary:
We are on the lookout for a talented Marketing Expert / Content and SEO Specialist to spearhead our content creation efforts. This role involves crafting compelling content for sales and marketing initiatives, optimizing content for search engines (SEO), and writing technical blog posts that resonate with our target audience. The ideal candidate is a creative thinker with a knack for storytelling and a deep understanding of digital marketing trends.

Responsibilities:

Content Strategy and Creation:
• Develop and execute a content strategy that aligns with our marketing goals.
• Create engaging content for various platforms, including websites, social media, and email campaigns.
• Collaborate with sales and marketing teams to produce content that drives leads and conversions.

SEO Optimization:
• Conduct keyword research and use SEO best practices to increase traffic and rankings.
• Optimize website content, landing pages, and blog posts for search engines.
• Monitor and analyze SEO performance and adjust strategies as needed.

Technical Blog Writing:
• Write informative and technical blog posts that position our company as a thought leader in the MSP/MSSP industry.
• Translate complex technical concepts into clear, reader-friendly content.
• Stay up to date with industry trends to ensure content relevance and engagement.

Content Management:
• Manage the editorial calendar and ensure timely publication of content.
• Edit and proofread content produced by team members or external contributors.
• Maintain content consistency across all platforms and brand voice.

Analytics and Reporting:
• Use analytics tools to track content performance and user engagement.
• Generate reports on content effectiveness and ROI.
• Provide insights and recommendations for content optimization.

Collaboration and Leadership:
• Lead and mentor a team of content creators and marketers.
• Work closely with the design team to create visually appealing content.
• Engage with stakeholders to gather input and feedback on content strategies.

Qualifications:

• Bachelor’s degree in marketing, Communications, English, or related field.
• Proven experience in content creation, SEO, and digital marketing.
• Strong writing and editing skills, with the ability to produce technical content.
• Familiarity with SEO tools (e.g., SEMrush, Moz, Google Analytics).
• Excellent project management and leadership abilities.
• Creative mindset with a data-driven approach to marketing.

Join us at Intersectis if you are a marketing maven with a passion for storytelling and a deep understanding of SEO and content creation. Apply now to lead our content revolution!