Copy strategist + email marketing specialist

Job Summary:
We are seeking a highly skilled and creative Copy Strategist + Email Specialist to join our team. In this role, you will be responsible for developing and implementing email marketing campaigns that effectively communicate the brand message and engage our target audience. You will work closely with our marketing team to craft compelling copy that captures the brand voice, tells a story, and inspires action.
Key Responsibilities:
1. Create email marketing campaigns
-Conducting market research to better comprehend prevailing consumer behaviors.
-Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clientele.
-Ensure marketing messages are conveyed clearly and delivered properly to prospects.
-Create a well-written copy that is free from mistakes.
-Collaborating with graphic designers to improve the appearance layout of outputs.
-Develop a personalization strategy.
-Include persuasive ‘call-to-actions’ in advertisements and promotions.
2. Help with other copy related tasks within the organization
-Edit and proofread copy as needed.
-Interpret copywriting briefs to understand project requirements.
-Write clear, attractive copy with a distinct voice.
3. Handling of internal and external projects on email marketing.
-Distributing emails through the use of automation software.
-Ensure messages are sent in proper form and template.
-Sending of weekly emails
-Monthly content planning
-Monthly analytics reporting
-Developing Drip campaign strategy
4. Monitoring and reporting on the utility of each campaign.
-Track and analyze direct and interactive marketing campaigns.
-Use statistical analysis and reports to create campaigns.
Requirements:
-Must be working with copy & email marketing for at least 2 years
-Degree in marketing management, advertising, communications, or similar.
-Proven experience creating high-impact, unique marketing campaigns.
-Prior database management experience, preferably in a similar role.
-Familiarity with pertinent automation and performance evaluation software.
-Excellent project management skills specific to marketing.
-Outstanding copywriting and copyediting abilities.
-Ability to harness collaboration to produce well-crafted content.
-Willingness to work extended hours to ensure that projects are completed, as needed.
-Preferably based in the US
Kindly submit your application here for faster processing: Click to view/5735743/f/5f19z-5345/72SY03VTSU90JWS2NG