Creative and Sales writing with (Strong Graphic Design Background)

We are seeking a part-time (20 hours per week) freelance contractor to work with one of our clients as a Creative/Design Team Lead. The ideal candidate will take ownership of the creative development process, content management, and strategy, working directly with the design assistant to produce a consistent stream of innovative marketing materials. This role involves providing expert guidance on visual imagery to complement the copywriting, engaging in both creative and sales writing, and leveraging a strong visual design/art background to enhance our client’s marketing efforts.

About the work
Take ownership of the creative development process, working directly with the design assistant to create a constant funnel of innovative marketing materials
Provide expert guidance on imagery needed to complement the copywriting, ensuring alignment with the branding and marketing objectives.
Engage in both creative and sales writing to produce compelling content
Leverage your strong visual design/art background to enhance marketing efforts
Collaborate closely with the design assistant and other team members
Familiarity or some knowledge with tools such as Photoshop, Illustrator, After Effects, InDesign, Premier Pro, Figma, and WebFlow to produce high-quality marketing materials OR exposure working previously with a designer
Perform quality assurance checks on creative assets
Constantly seek new ways to improve overall marketing programs through the latest technology, tools, trends, and best practices
Contribute to the success of marketing campaigns and initiatives.

Boxes to check
4+ years of experience in a marketing or creative role, preferably in an advertising agency, marketing company, or client-side marketing department.
Strong creative writing and sales writing skills
Proven ability to take ownership of the creative development process and work independently
Experience providing guidance on visual imagery to complement copywriting
Strong visual design/art background
Familiarity with Photoshop, Illustrator, After Effects, InDesign, Premier Pro, Figma, and WebFlow
Ability to perform quality assurance checks on creative assets
Strong collaboration skills, with the ability to work closely with design assistants and other team members
Ability to constantly seek new ways to improve marketing programs through the latest technology, tools, trends, and best practices
Excellent organizational skills and attention to detail while meeting tight deadlines
Ability to multi-task and manage multiple projects simultaneously in a fast-changing environment
Strong communication skills and ability to provide expert guidance on visual content