Diabetes Technology Expert Program Marketing and Sales Specialist

We are seeking a dynamic individual to take on the role of a Diabetes Technology Expert Program Marketing and Sales Specialist. In this position, you will be responsible for promoting and selling our program using various online marketing channels, primarily Facebook and Google ads. Your role will involve setting up marketing automations, optimizing webpages on the Kajabi platform, and providing weekly reports on ad conversions and sales funnels.

Key Responsibilities:
– Digital Advertising: Create and manage effective Facebook and Google ad campaigns to promote the Diabetes Technology Expert Program.
– Marketing Automation: Implement and maintain marketing automations to streamline customer interactions and enhance the user experience.
– Website Management: Adapt and optimize webpages on the Kajabi platform to improve user engagement and conversion rates.
– Analytics and Reporting: Provide weekly reports on ad performance, conversion rates, and sales funnel effectiveness.
– Social Media Management: Develop and execute a comprehensive social media content plan across platforms including Facebook, Instagram, LinkedIn, and YouTube.
– Email Marketing: Craft compelling sales emails and informative content emails to keep our audience updated on the latest developments in glucose sensors and insulin pumps.
– SEO and Website Audit: Monitor and enhance SEO performance and conduct periodic website audits to ensure optimal website performance.
– Affiliate Management: Oversee our affiliate program, fostering relationships with affiliates and optimizing their performance.

Qualifications:
– Proven experience in digital marketing, including Facebook and Google ad campaigns.
– Proficiency in marketing automation tools.
– Familiarity with the Kajabi platform and Zapier.
– Strong analytical skills to assess campaign performance and make data-driven decisions.
– Excellent copywriting skills for both sales and content emails.
– Knowledge of SEO best practices and website audit processes.
– Passion for staying up-to-date with the latest trends in diabetes technology.

If you are a results-driven marketer with a passion for diabetes technology and a knack for online sales strategies, we encourage you to apply for this exciting opportunity to make a significant impact on our Diabetes Technology Expert Program. Join us in our mission to improve the lives of those living with diabetes through cutting-edge technology and education.