Digital Marketing Admin + Kartra Expert

RESPONSIBILITIES AND EXPECTATIONS INCLUDE BUT ARE NOT LIMITED TO:

• Work with our marketing team, copywriters, and paid advertising team to architect and build sales funnels including landing pages, sales pages, order forms, campaigns and sequences in Kartra.
• Build marketing automation campaigns with triggers, email sequences, and goals for opt-in funnels, challenges, boot camps, live events, product sales, product delivery, lead nurturing, up-sells, down-sells, discounts, etc.
• Create product order forms through Kartra
• Ensure Google Tags, remarketing pixels and Google Analytics are properly installed and tracked. Be comfortable with if-then rules for tagging and behavior (e.g. visited page, clicked link, etc.) in Kartra to start, stop, or move prospects or customers from one marketing campaign to another.
• Advanced Kartra user, comfortable with building campaigns, sequences, templates, order forms, discount codes, broadcast emails, segmenting by behavior, creating tagging schemas, if-then design, integration of Kartra with other platforms via APIs, webhooks, or Zapier, etc.
• Managing email marketing tasks (setting up, tracking and updating in Kartra)
• Use LucidChart or Visio to map flowcharts of existing and new campaigns and sales funnels.
• Design and create standardized templates in Kartra to allow for the rapid creation of common marketing funnels (i.e. email templates, opt-in campaigns, product-delivery campaigns, etc.).
• Simplify existing tagging schema in Kartra to simplify basic functions, such as building lists of email recipients for broadcast emails.
• Excellent time management skills, with the ability to work and manage tasks and priorities within project deadlines.
• Attention to detail and an eye for design, including things like developing pop-ups that are aesthetically pleasing, clean, responsive, and intuitive.
• Strong written and verbal English communication skills
• Seeking a detail-oriented candidate with a knack for calendar management to help streamline and organize our scheduling processes
• Meet weekly/monthly conversion and optimization goals
• Participate in weekly marketing team meetings as needed during office hours
• Collaborate with the marketing team on optimizing funnel strategy for high performance as traffic increases
• Work within a fast-paced environment where timeliness, accuracy, and quality of results are prioritized
• Provide leadership to the growing development team, including advising the CEO on the technology and manpower needed to achieve our outcomes, scoping and managing marketing automation and sales funnel projects, providing accountability for quality and timeliness of work, and developing team members to support our efforts

EXPERIENCE AND SKILLS REQUIRED:

• 3 years experience using Kartra
• Strong WordPress Skills (3+ years), including mastery of page builders, managing plugins, and Zapier / Integrately integration
• Experience in Direct Response Marketing and Funnel Building Strategy is required.
• Strong background (2+ years) in Kartra, HTML5, CSS3, responsive design, and browser troubleshooting
• Demonstrated track record on building high-converting funnels, setting up advanced tracking to include Google Analytics / • Google Data Studio dashboards, pixel tracking, and cross-platform tracking a huge plus
• Demonstrate a solid typing WPM (ideally 55 wpm+)
• Excellent English skills, and able to communicate well both verbally and in writing
• Experience with remote team tools like TimeDoctor, Slack, Trello, Google Suite
• Efficient Multitasking: Ability to handle various administrative tasks simultaneously, such as managing schedules, coordinating meetings, and handling emails, while maintaining high productivity.
• Tech-savvy: Proficiency in using online tools and software for tasks like calendar management, document sharing, and virtual communication platforms.
• Strong Communication: Excellent written and verbal communication skills for interacting with team members, clients, and partners, ensuring effective collaboration.
• Organizational Skills: Exceptional organizational abilities to keep digital files, records, and schedules meticulously structured, allowing for quick and easy retrieval of information.
• Problem-solving: A proactive approach to identifying and resolving issues, with the ability to find creative solutions to challenges that may arise in a remote work environment.

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Work Schedule: Monday to Friday 10:00 AM – 4:00 PM CST // Tuesday- Saturday 12AM to 6AM PHT

Job Type: Part-time position; 30 hours per week
Salary Range: P40,000-60,000 monthly, depending on experience

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APPLICATION INSTRUCTION:

1. Please send an email to Click to view with the Subject: “I am your next PQ Digital Marketing Admin + Kartra Expert”

2. Then, please share a couple of paragraphs describing why you’d be good for this position, and

3. Please share the link to your resume (don’t skip this step or we will not accept your application!).

4. Please also include your mobile phone and Viber contact number (We will provide updates regarding your application here) to speed up the application process. Thank you.