Exciting Opportunity for an Expert AI-Enhanced Digital Marketing and AdTech Specialist!
Who We Are:
North Group and SalesGenius are two companies working in collaboration within the real estate industry. Both companies are passionate about using technology for success. We have a team of creative problem solvers, skilled professionals, and industry innovators. We are committed to making a significant impact in the real estate space.
Our Mission & Work Environment:
We are a conglomerate of two small yet highly impactful teams who are focused on collaborating together and growing. Our goal is to help people develop their skills both personally and professionally in a supportive and team environment.
What We’re Looking For:
– North Group and SalesGenius are looking for an AI-Driven Advertising Technology & Digital Marketing Specialist. This role will involve running GoHigh Level Marketing Campaigns, Creating Forms, Managing Social Media Ads, Creating & Running Automations, Email Marketing (GoHigh Level & Mail Chimp), Webinar Funnels, and Integrating AI into the workflow. The ideal candidate will be dependable, innovative, energetic, professional, and adaptable.
– This person is someone who consistently is able to work well under pressure in a fast-paced environment and prioritize tasks, projects and meet deadlines. The desire to learn and grow is a must.
– This role, an extension of the Marketing Team, will help support our agents and clients by continuously delivering value.
Password: #lovemarketing
Salary & Growth Opportunities:
– Starts at $9 CAD for 40 hours/week
– As an independent contractor you will provide timesheets and invoice for your hours bi-weekly.
– You will be in direct communication and reporting to our management team.
The Ideal Candidate Must Be Proficient in the Following:
– Go High Level Email Campaigns: Develop, execute, and manage email marketing campaigns specifically using Go High Level, Mailchimp & Follow Up Boss. This includes creating campaign strategies, segmenting audiences, and analyzing campaign performance.
– Email Marketing Expertise: Design and implement various email marketing initiatives beyond Go High Level, ensuring high engagement and conversion rates. Ability to create graphically appealing & engaging email templates and email formatting. Ability to include video links, images, trigger links, etc. Capacity to create email templates and be organized with appropriate labeling on the back end of the CRMs.
– Paid Media Campaign Management: Manage and optimize paid advertising campaigns, with a focus on Facebook Ads & IG Ads. Responsibilities include targeting, budgeting, A/B testing, and performance analysis.
– AI Tool Proficiency: Utilize AI tools (like ChatGPT or others) for various marketing tasks, including content creation, email copy, customer service automation, or data analysis.
– Automation Tool Familiarity: Implement and manage marketing processes using automation tools such as Zapier or Make (formerly Integromat), and Go High Level streamlining workflows and increasing efficiency.
– Creation of Forms/ Surveys: Creating Forms on GoHighLevel, Typeform & Google Forms. Integrate with booking calendars or into workflows using programs such as Google Sheets.
– Creation of Calendars: Create, update and integrate calendars using GoHighLevel and Calendly with Google Calendar and other platforms. Integrate with Forms and put booking calendars onto landing pages or websites.
– Website & Funnel Creation: Capacity to create websites, web funnels and landing pages using GoHighLevel and other platforms. Capacity to integrate URL redirects for landing pages. Creation of trigger links to set up tracking for different phases of the marketing funnel in conjunction with email drip campaigns.
– Go High Level Membership Sites: Ability to create a GHL membership site, new products and offerings, generate descriptions & titles for the membership platform, attach PDF documents etc… as resources in a membership site. Set up trigger links and customer engagement emails based on completion % of the course.
– Performance Analysis: Monitor and generate reports on the performance (open & replies etc…) of email marketing campaigns, using insights to inform future marketing campaigns. Distribute data to appropriate team members so that they can follow up with leads.
Essential Language Requirement:
– High proficiency in English for effective written and verbal communication.
Desirable Additional Skills:
– Copywriting: Ability to create compelling marketing copy, which would be a significant asset in email and ad campaigns.
– Follow Up Boss Experience: Familiarity with Follow Up Boss CRM, especially beneficial in a real estate context.
– Real Estate Industry Experience: Previous experience in the real estate sector, understanding industry-specific marketing needs and client behavior.
Must Be Comfortable With:
– Remote working.
– Working as an independent contractor.
– Working in Eastern Standard Time & checking in with management during working hours
– Is set up with the necessary equipment to fulfill this role (computer, software and platforms applicable to the role, internet, headset, backup power).
– Initial trial period to ensure mutual fit.
– Ability to take an idea and build out the campaigns and workflows on the back end from the ground up.
– Meeting deadlines and participating in team meetings.
To Apply:
– Complete our pre-qualification skills test at /to/SOn7EuMP
– Upload your PDF resume to include details of your relevant experience to this role. There will be a spot to do this at the end of the pre-qualification skills test. Label your PDF resume with the following naming convention as the title of the document ([]).
– [OPTIONAL] Upload your PDF portfolio to show us some of your work. There will be a spot to do this at the end of the pre-qualification skills test. Label your PDF portfolio with the following naming convention as the title of the document ([]). Please Note: If your portfolio is online and needs to be shared via a link, please create a PDF file with the link to your online portfolio hyperlinked
APPLY FOR THIS JOB:
Company: Furnished Rentals
Name: North Group x SalesGenius
Email: