Digital Marketing Assistant

Location: Remote
Job Type: Permanent/Contract
About Us: PRESS, in partnership with a distinguished medical practitioner, is leading the charge in revolutionizing remote staffing solutions. Through our innovative approach, combining cutting-edge technology with expert professionals, we optimize operational efficiency and drive growth for our clients. Currently, we are collaborating with a renowned doctor committed to delivering exceptional healthcare services to our community. As part of this transformative partnership, we are seeking a Digital Marketing Assistant with expertise in enhancing visibility across various digital platforms to attract new patients and promote our partner’s medical practice. Please note that the assistant may also support other clients to fill their hours effectively.
Role Summary: As a Digital Marketing Assistant, you will play a vital role in expanding our partner doctor’s reach and enhancing brand visibility across multiple digital platforms. Your responsibilities will include crafting and executing comprehensive digital marketing strategies, creating engaging content, analyzing performance metrics, and nurturing professional relationships to elevate our partner’s online presence. Additionally, you may be assigned to support other clients within our network to optimize your working hours effectively.
Key Responsibilities:
• Develop and implement tailored digital marketing strategies to enhance visibility across various platforms, including but not limited to LinkedIn, Facebook, Instagram, Twitter, and relevant healthcare directories.
• Create compelling and informative content for digital platforms, tailored to resonate with target audiences and showcase our partner doctor’s expertise, services, and patient testimonials.
• Utilize analytics tools to track performance metrics, analyze trends, and optimize strategies for maximum impact across all digital channels.
• Engage with followers, respond to inquiries, and cultivate relationships on social media platforms to build a strong online community around our partner doctor’s practice.
• Collaborate closely with the marketing team to ensure consistency across all digital platforms and enhance our partner doctor’s overall brand presence and patient acquisition strategy.
• Flexibly support other clients within our network as needed to fill your working hours effectively and contribute to their digital marketing efforts.
Requirements:
• Previous experience in digital marketing with a focus on enhancing visibility across various platforms.
• Experience using AI tools such as ChatGPT, CapCut and HeyGen.
• Exceptional writing skills with the ability to tailor messages for professional audiences in the medical field.
• Understanding of SEO principles and their application to content marketing on digital platforms.
• Familiarity with paid advertising campaigns on social media platforms is a plus.
• Analytical mindset with the ability to interpret data and adjust strategies accordingly.
• Bachelor’s degree in Marketing, Communications, or a related field is preferred.