Digital Marketing Assistant

Our dynamic digital marketing agency is on the lookout for a Marketing Assistant with expertise in creating and managing ad campaigns across platforms like Meta (Facebook & Instagram), Google, and other advertising channels. Proficiency in email marketing, particularly through Klaviyo, is a must. The ideal candidate will have a solid grasp of the digital advertising landscape, be results-driven, and can efficiently manage multiple campaigns simultaneously.

Key Responsibilities:

Ad Campaign Creation and Management:

– Plan, create, and oversee ad campaigns on Meta (Facebook & Instagram), Google Ads, and other platforms.
– Monitor and optimize campaign performance, ensuring maximum ROI.
– Analyze campaign results, creating reports and recommending improvements.

Email Marketing:

– Design, create, and send out email campaigns via Klaviyo.
– Segment email lists for targeted campaigns and promotions.
– Monitor email campaign performance, optimizing for open rates, click-through rates, and conversions.

Collaboration:

– Work closely with the creative team to develop compelling ad visuals and copy.
– Liaise with the strategy team to ensure campaigns align with overarching marketing goals.
– Provide feedback and collaborate on continuous process improvements.

Market Research:

– Stay updated with the latest trends in digital advertising and email marketing.
– Research competitors and maintain knowledge of industry best practices.

Qualifications:

– At least 2 years of experience in digital marketing, specifically in ad campaign management and email marketing.
– Proficient in platforms like Meta Ads Manager, Google Ads, and Klaviyo.
– Solid understanding of digital marketing KPIs.
– Excellent analytical skills with an aptitude for translating data into actionable insights.
– Strong attention to detail, organizational skills, and ability to manage multiple projects.
– Effective written and verbal communication skills in English.
– Experience with A/B testing and optimization.

Benefits:

– Competitive salary with performance-based bonuses.
– Opportunities for professional growth and continuous learning.
– Flexible work schedule and a results-focused work environment.
– Engaging remote team culture with regular team-building events.

How to Apply:

Candidates are encouraged to submit their updated CV, a cover letter detailing their relevant experience, and any case studies or campaign results they’re particularly proud of. Please also include references or testimonials from past employers or clients.