Digital Marketing Designer

This role is 100% work from home.

In this role, you will:

Develop and execute visually compelling designs for social media and paid advertising campaigns across various platforms including Google, Facebook, Instragram, LinkedIn, etc.
Utilize performance data to optimize and improve campaign performance
Collaborate with the social media and paid advertising team to develop and execute strategies to increase brand awareness and drive conversions.
Stay up to date with the latest trends and best practices in social media and paid advertising design
Ability to work with cross functional teams. Understanding their needs and creating designs that align with their goals
Create and maintain a library of design assets and ensure consistency in brand messaging and visual identity across all campaigns
Developing visual concepts and designing advertisements that effectively communicate with target audiences
Designing and creating digital marketing materials including social media ads, organic social media posts, website content, digital brochures, billboards, and pamphlets to promote products or services
Using computer software such as Adobe Photoshop or Illustrator and Canva to create original artworks or modify existing ones to meet specific design requirements
Reviewing design concepts with clients to obtain feedback and refine designs as needed
Creating high-quality finished artwork, such as brochures, business cards, advertisements, or website designs from start to finish

About You:

Core qualifications:

1+ years of experience in Social Media and paid advertising design
2+ years of work experience in Graphic Design
Eye for detail and strong creative instincts in order to create effective designs that resonate with our audience.
Experience in design (aesthetics and branding)
Facebook Ads experience
Experience with performance marketing, conversion optimization, and A/B testing
Proficient in design software such as Photoshop, Illustrator and InDesign
A keen eye for aesthetics and details
A strong portfolio of previous work and completed projects, showcasing a variety of social media and paid advertising platforms, including Google, Facebook, Instagram, Twitter, etc.
Ability to think strategically and develop creative solutions
Should be detail-oriented, flexible, and a good team player.
Ability to work methodically and meet tight deadlines.