Digital Marketing Executive (Remotely)

Executive, Digital Marketing (Working remote in Philippines)
In this role, he/she will be responsible for crafting and executing comprehensive digital marketing strategies to align with the brand’s business objectives. His/Her expertise will drive the efforts in reaching and engaging target audiences effectively across various digital channels.
Working closely with the internal Creative division, Sales & Marketing department and regional offices to ensure that every digital aspect of the brand and marketing communication and execution is covered. This individual will also need to be in contact with other stakeholders to ensure a smooth execution on digital strategic overview of future market opportunities.
Responsibilities:
Executive, Digital Marketing
• Identify and implement digital growth strategies for the business
• Develop and execute strategic marketing campaigns, online marketing strategies to promote company services, to drive user acquisition, retention and revenue growth across all digital channels and consumer touchpoints including but not limited to CRM systems, SEM, SEO, email marketing, social media and partnerships.
• Manage digital properties including website, social media, CRM and marketing related tools to drive lead generation
• Achieve and maintain ranking for website including use of best practices in SEM
• Prepare marketing content (e.g EDM, social media posting) every month
• Collate report for SEO, SEM, EDM and other digital marketing tools
• Utilize data analytics and performance metrics to optimize marketing campaigns and drive continuous improvement across the funnel.
• Create compelling content tailored for our target audience, reflecting our industry-leading container and modular construction solutions.
• Collaborate with cross-functional teams to align digital campaigns with business goals with broader company objectives.
• Prepare and present forecasts and regular reports on growth performances to management.
• Conduct market research and competitive analysis to identify new growth opportunities and stay abreast of industry trends to keep our brand ahead in the competitive construction industry to drive innovation and experimentation..
• Liaise with partners, vendors and other teams to achieve above