Digital Marketing Lead

About Shippie:

Shippie is a dynamic and innovative tech startup dedicated to revolutionizing the logistics and shipping industry. Our mission is to streamline shipping processes through cutting-edge technology and exceptional service, ensuring that businesses and consumers alike can ship with ease and confidence. We currently work with hundreds of e-commerce and retail business in North America and are continuously expanding across continent.

Position Overview:

We are looking for a passionate and strategic Digital Marketing Lead to join our team. As the head of our digital marketing department, you will be responsible for spearheading all digital marketing strategies to drive growth and enhance brand presence across multiple platforms.

Key Responsibilities:

– Develop and execute a comprehensive digital marketing strategy, including campaigns in SEO/SEM, email marketing, social media, and display advertising.
– Analyze market trends and adjust marketing strategy to meet changing market and competitive conditions.
– Manage the digital marketing budget and allocate funds wisely to maximize ROI.
– Oversee the management of all digital channels (including updates to our website using Webflow) to ensure brand consistency.
– Measure and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
– Lead, mentor, and collaborate with the digital marketing team to achieve outstanding results.
– Collaborate with other team leads to integrate marketing strategies and enhance customer engagement.
– Stay updated with digital technology developments and integrate new technologies in marketing strategies when applicable.

Qualifications:
– Proven experience as a Digital Marketing Manager or similar role, with at least 5 years of experience in a digital marketing setting.
– Strong understanding of how all current digital marketing channels function.
– Solid knowledge of online marketing tools and best practices.
– Experience with SEO/SEM, Google Analytics, CRM software, and Content Management Systems.
– Excellent analytical and project management skills.
– Strong team management and communication (written and verbal) skills.
– Bachelor’s degree in Marketing, Digital technologies, or relevant field.

Why Join Us?
– Work with a passionate, innovative team that is transforming an industry.
– Opportunity to grow and take on new challenges as the company expands.
– Competitive salary and benefits, including health insurance, paid time off, and flexible working hours.
– A fully remote role that allows you to work from anywhere.

How to Apply:
Please send your resume and fill out the application in the link below:
Click to view/appB01u7MD4uPyMH2/shrZ9fw6koCJe6dY0