Digital Marketing Specialist

ABOUT THE JOB
Are you an experienced Digital Marketer looking for a startup to put your skills to the test?
We’re a fast-growing tech-enabled design platform seeking to expand our digital footprint. Work with
a team of passionate designers and marketers at our HQ office in Philly to deliver breakthrough
campaigns reaching millions of users nationwide. We’re a mission-driven company aiming to simplify
and make graphic design accessible to everyone. If you’re looking for a place to grow, develop your
talents, and work on meaningful projects, hit Apply!

SKILLS/REQUIREMENTS
3+ years of Google Ads experience
3+ years of Facebook Ads experience
Experienced with SEO
Experienced with Email Marketing
Experienced running + testing multiple campaigns simultaneously
Experienced in running multiple A/B testing campaigns
Proficient ad copywriting experience
Ability to develop, collaborate, and execute complex multi-variable strategies
Data-driven. Can extrapolate valuable insights from raw data

RESPONSIBILITIES
Developing creative digital marketing campaigns & experiments: Research and develop
strategies to drive sales and brand awareness. Analyze data and create experiments to
identify new opportunities/audiences/ideas.
Creating campaigns: Plan, execute, monitor, and create targeted campaigns across multiple
advertising platforms. Additionally, develop A/B tests and various experimental campaigns to
understand our audience, industry, customer behavior, and other valuable metrics. It may
require design and copywriting skills to deliver ads efficiently.
Managing ads across all platforms: Constantly collect, monitor, improve, and upkeep ads
across all platforms. Ensure all ads are operating cost-effectively and achieving their KPI
promptly.
Email marketing: Write, create, and develop compelling email marketing campaigns to
complement inbound traffic.
Constantly learning: Constantly learn and educate yourself on advertising. Continuously
improve your methods and strategies.
Creating & presenting reports: Create frequent reports to present your findings, strategies,
and ad performance to the team.
Collaborate with a team: Work with designers, marketers, writers, developers, and others at
our HQ and Global team to execute assignments/campaigns/tasks.

Please send your resume and portfolio. Thank you!