Digital Marketing Specialist and Social Media Manager

Job Title: Digital Marketing Specialist and Social Media Manager

Reports To: Owner/Photographer

Company Overview: Our company is a photography business that specializes in food, fashion, architecture and automotive. We are looking for a highly skilled and experienced digital marketing specialist to join our team and help us to take our marketing efforts to the next level.

Job Description:
The Digital Marketing Specialist and Social Media Manager will be responsible for managing our company’s social media accounts, content creation, and overall digital marketing strategy. The ideal candidate will have a strong understanding of digital marketing and be able to create effective campaigns that drive results.

Key Responsibilities:
• Manage and grow our company’s social media accounts (Facebook, Instagram, TikTok, etc.)
• Create and schedule engaging content that aligns with our brand and goals
• Monitor and analyze social media metrics to improve performance and reach
• Develop and execute digital marketing campaigns, including email marketing, paid advertising, and SEO
• Collaborate with the photography team to create visually stunning content that showcases our work
• Keep up-to-date with industry trends and best practices
• Engage with followers and respond to comments and messages in a timely and professional manner
• Bonus: Experience with ‘go high level’ is a plus.

Qualifications:
• 2-3 years of experience in digital marketing and social media management.
• Strong understanding of digital marketing and social media best practices
• Excellent written and verbal communication skills
• Experience with content creation and video editing.
• Strong organizational skills and attention to detail
• Bonus: Experience with ‘go high level’ is a plus
• Proven experience managing social media for a business or brand
• Strong understanding of social media platforms and best practices
• Excellent writing and editing skills
• Experience creating and editing visual content.
• Strong analytical skills and experience with social media analytics tools
• Strong time management skills and ability to work independently
• Passion for photography and visual storytelling