Company Overview: Our Client is a leading marketing agency specializing in Bitcoin and cryptocurrency solutions. Based in US, Dubai and PH, they provides innovative marketing strategies and services to clients worldwide, helping them navigate the complex landscape of digital currencies and blockchain technology. We are currently seeking an experienced Marketing Director to lead our client’s team and drive their agency’s growth and success in the global Bitcoin market.
Position Overview: The Digital Marketing Specialist will play a pivotal role in executing our client’s digital marketing strategy and driving engagement, leads, and conversions across various digital channels. Reporting to the Creative Director, the ideal candidate will have a passion for digital marketing, a strong understanding of marketing automation tools, and experience with email marketing campaigns, social media platforms, and sales funnel optimization. This role offers an exciting opportunity to work in a dynamic and collaborative environment and make a meaningful impact on the company’s success.
Key Responsibilities:
-Work closely with the Creative Director to develop and execute digital marketing strategies that align with our business objectives and target audience.
-Create and manage email marketing campaigns, including content creation, audience segmentation, A/B testing, and performance tracking, using marketing automation platforms such as HubSpot.
-Engage and grow our community on social media platforms such as Telegram, Twitter, and Discord, by creating and sharing compelling content, engaging with followers, and participating in relevant discussions and communities.
-Plan and execute Facebook ads campaigns, from audience targeting and ad creation to performance monitoring and optimization, to drive traffic, leads, and conversions.
-Build and optimize online sales funnels, including landing pages, lead capture forms, and automated email sequences, to guide prospects through the customer journey and maximize conversions.
-Utilize outreach email strategies and lead generation techniques to identify and engage potential leads, nurture relationships, and convert leads into customers.
-Monitor and analyze digital marketing performance metrics, including website traffic, email open rates, social media engagement, and conversion rates, and make data-driven recommendations for optimization and improvement.
Requirements:
-Bachelor’s degree in Marketing, Communications, Business, or related field; additional certifications in digital marketing are a plus.
-Minimum of 3 years of experience in digital marketing, with a focus on email marketing, social media marketing, and lead generation.
-Proficiency in marketing automation platforms such as HubSpot or similar CRMs for lead generation and customer relationship management.
-Strong understanding of digital marketing channels, including email marketing, social media platforms, and online advertising, with experience in campaign management and optimization.
-Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and stakeholders.
-Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions to optimize marketing performance.
How to Apply: Qualified candidates are invited to submit their resume and cover letter. Please include “Digital Marketing Specialist – Crypto Application” in the subject line. Please apply only if you have experience or are familiar with Cryptocurrency.
APPLY FOR THIS JOB:
Company: Viral Vault Studios
Name: Krista P.
Email: