Digital Marketing Specialist – Email, SMS & Affiliate Marketing

We are seeking a passionate and results-driven Digital Marketing Specialist with expertise in Email, SMS, and Affiliate Marketing. The ideal candidate will have a proven track record of executing high-impact campaigns, driving engagement, and optimizing conversion rates.

*Key Responsibilities:
-Design, implement, and monitor email and SMS campaigns to optimize engagement, open rates, click-through rates, and conversions.
-Work closely with the content and design teams to ensure all campaigns are on-brand and align with our marketing goals.
-Set up, manage, and optimize affiliate marketing programs, ensuring partners are provided with the necessary resources and support.
-Analyze and report on campaign performance, recommending strategies for improvement.
-Stay updated on the latest digital marketing trends, tools, and best practices.

*Qualifications:
-Bachelor’s degree in Marketing, Business, or related field.
-3+ years of experience in email and SMS marketing, with demonstrated successes.
-Experience managing or working closely with affiliate marketing programs.
-Proficient in email marketing platforms (e.g., Mailchimp, Klaviyo) and SMS platforms.
-Strong analytical skills, with the ability to interpret and utilize data for decision-making.
-Excellent communication and interpersonal skills.

Application Process:
To apply for this exciting opportunity, please submit the following:
-Your updated resume highlighting your relevant experience
-Video Interview Task: Share Your Problem-Solving Abilities

Instructions:
Please record a video of yourself answering the following interview questions. Your video should be concise and not exceed 5 minutes in length. This is an opportunity for us to learn more about your problem-solving skills and resourcefulness. Feel free to be creative and provide specific examples from your work experience.

Question 1: Introduce yourself and describe your past Digital Marketing Specialist experience and why you would be good for this role.
Question 2: Can you describe a situation from your previous work experience where you successfully solved an unexpected problem? What steps did you take to address the situation, and what was the outcome?
Question 3: Describe a time when you had to make a difficult decision with limited information. How did you gather the necessary information, weigh the options, and arrive at a well-reasoned decision? What was the outcome, and what did you learn from this experience?
Question 4? Why should we choose you for this role?

Once you have recorded your video answers, please upload the video file to a platform of your choice (e.g., YouTube, Google Drive, Dropbox) and share the video link with us by replying to this email. If the video has any access restrictions (such as a password), please provide the necessary credentials to access it.

We appreciate your willingness to participate in this video interview task and look forward to gaining insights into your problem-solving abilities. If you have any questions or encounter any issues, please don’t hesitate to reach out to us.

Note: Applications without a resume and video will not be considered.