Digital Marketing Strategist and Web Developer

About us:
Im looking to incorporate a dynamic and innovative digital company seeking for a highly skilled and creative Digital Marketing Strategist and Web Developer to join our team. We are committed to achieving digital excellence and are seeking a talented individual who can drive our digital marketing efforts and create and manage our web presence.
Key Responsibilities:
Digital Marketing Strategy:
Develop and execute comprehensive digital marketing strategies that align with company objectives.
Identify target audiences and create data-driven campaigns to drive engagement and conversions.
Monitor and analyze digital marketing performance metrics to optimize campaigns.
Example: Develop and implement an SEO strategy that increased organic website traffic by 30% over six months.
Web Development:
Design, develop, and maintain company websites, ensuring responsive and user-friendly experiences.
Manage web hosting, security, and maintenance to ensure optimal website performance.
Implement web analytics tools (e.g., Google Analytics) to track and report on site performance.
Example: Built a custom e-commerce website with seamless payment processing, resulting in a 20% increase in online sales.
Social Media Management:
Create and curate engaging content for various social media platforms (e.g., Facebook, Instagram, Twitter) to enhance brand presence.
Schedule and manage social media posts and ads, responding to audience inquiries and comments.
Example: Developed a social media content calendar that increased engagement rates by 40% over three months.
Search Engine Optimization (SEO):
Conduct in-depth keyword research and implement on-page and off-page SEO strategies to improve website visibility.
Optimize website content and structure for search engines.
Example: Achieved a top-three ranking on Google for targeted keywords, resulting in a 50% increase in organic search traffic.
Content Marketing:
Produce high-quality, relevant content such as blog posts, articles, and videos to engage and educate the target audience.
Develop and manage email marketing campaigns to nurture leads and retain customers.
Example: Created a series of educational video tutorials that increased user engagement and reduced customer support inquiries by 25%.
Preferred Requirements:
Proven experience as a Digital Marketing Strategist and Web Developer with a portfolio of past work.
Proficiency in web development languages (HTML, CSS, JavaScript) and Content Management Systems (e.g., WordPress).
Strong knowledge of SEO best practices and tools (e.g., Google Search Console, Moz).
Knowledge or experience with social media management tools (e.g., Hootsuite, Buffer) and email marketing platforms.
Excellent analytical skills to assess marketing performance and make data-driven decisions.
Creative mindset and the ability to think strategically.
Strong communication and interpersonal skills.
Knowledge or experience with AI and how to use AI (preferred)
How to Apply:
If you are a dynamic and versatile Digital Marketing Strategist and Web Developer ready to take on a multifaceted role, we would love to see your portfolio and hear about your achievements. Please send your resume, portfolio, and a cover letter outlining your relevant experience to Click to view.
We encourage applications from candidates of all backgrounds and experiences.