Digital Media Specialist

Digital Media Specialist [Only applications with a resume’ or CV and a portfolio will be considered.]

We are seeking a talented and Digital Media Specialist to join our marketing team. The ideal candidate should have a passion for digital marketing with strengths in Social Media and Cold Outreach. This individual should have experience in planning, implementing, and monitoring social media and cold outreach campaigns across multiple platforms.

Responsibilities:

* Creating and implementing email, sms, dm and social media campaigns to increase awareness, engagement, and conversions,
including but not limited to Facebook, X, LinkedIn, Instagram, and YouTube.

* Developing email, sms, dm and social media content in partnership with other members of the marketing team that aligns
with overall marketing objectives and strategy.

* Building and maintaining social media calendars, including scheduling and posting content.

* Monitoring social media accounts and responding to customer inquiries and comments in a timely and professional manner.

* Collaborating with internal teams to ensure that email, sms, dm and social media initiatives are aligned with company goals.

* Developing and analyzing email and social media metrics to inform decisions and optimize performance.

* Developing and managing cold outreach campaigns – email, sms and direct message via LI, FB and IG.

* Developing cross-platform marketing campaigns using marketing automation.

Requirements:

* Bachelor’s degree in marketing, communications, or a related field.
* 7+ years of experience in social media marketing, managing social media accounts, and building social media campaigns and and managing cold outreach campaigns.
* In-depth knowledge of social media platforms and their respective audiences.
* Excellent communication and interpersonal skills, with the ability to write clear, engaging copy and correspond professionally
and promptly with customers.
*.Strong analytical skills to evaluate data and make recommendations based on results.
* A self-starter with strong organizational skills and attention to detail.
* Ability to work collaboratively with cross-functional teams.
* Experience with marketing and automation tools such as GoHighLevel and Pabbly or Zapier preferred.
* A portfolio of digital marketing campaigns or projects would be beneficial to share during the interview process.

If you have a passion for digital marketing, are creative, and able to think outside the box, we encourage you to apply for this position and join our dynamic marketing team.

This is a part-time position, that has the potential to become a FULL-time upon successful performance.