Digital PR Specialist

Location: Remote

About Our Digital PR Agency:
– We’re a cutting-edge digital PR agency within a multifaceted UK digital agency network, specialising in crafting compelling narratives that capture media attention. As we expand our portfolio, we’re seeking a Digital PR Specialist with a proven track record to enrich our team with their expertise.

The Role:
– This is a full-time, remote opportunity for a seasoned Digital PR Specialist. You’ll lead the charge from ideation through to execution, leveraging data analysis to craft stories that resonate with journalists and audiences alike. Your role is pivotal in shaping our digital PR campaigns, ensuring they’re both impactful and newsworthy.

What You’ll Do:
– Ideation: Generate innovative campaign ideas based on data insights, industry trends, and current events, setting the stage for compelling narratives.
– Data Analysis: Dive deep into datasets, including government sources and analytics tools, to extract meaningful stories. Your ability to interpret complex data and distil it into engaging stories is key.
– Content Creation: Use your analytical insights to develop pitch materials that stand out. Your pitches will not only inform but also intrigue journalists, making them eager to cover our stories.
– Journalist Outreach: Build and maintain a robust database of journalist contacts using leading database tools. Your network will be instrumental in getting our stories picked up by reputable media outlets.
– Pitching: Craft and send persuasive outreach emails to your journalist network, effectively communicating the value and newsworthiness of our stories.
– Follow-Up: Implement a diligent follow-up strategy to maximise media coverage, ensuring our pitches don’t just get noticed but also get published.

Who You Are:
– You have substantial experience in digital PR, backed by a portfolio of successful campaigns.
– Skilled in data analysis, you can navigate complex datasets to uncover compelling narratives.
– Adept at creating engaging pitch materials, you know what it takes to grab a journalist’s attention.
– Proficient in using journalist database tools, you have a knack for building and leveraging media contacts.
– Your communication skills are top-notch, enabling you to craft and deliver persuasive pitches and follow-ups.
– Organised and proactive, you excel in managing multiple campaigns simultaneously, driving each to successful media coverage.

What We Offer:
– A key role in a pioneering team where your work has a direct impact on our brand’s visibility and reputation.
– Remote work flexibility, allowing you to optimise your work environment for peak creativity and productivity.
– A supportive, collaborative culture that thrives on innovation and values each team member’s contribution.

Apply Now:
– If you’re a Digital PR Specialist looking to apply your skills in a dynamic agency environment and drive meaningful media coverage, we want to hear from you. Please attach your CV, cover letter, and examples of your work. Join us in shaping narratives that not only inform but also inspire.