Direct Response and General Copywriter

Direct Response and General Copywriter

Part time with the view to full time.

About Us:

Butterfly Media is revolutionising social media by transforming organic content into powerful sales tools. We specialise in leveraging educational stories and insights from founders and business owners to position our clients as market leaders. As an organic lead generation agency, we promise our clients tangible results within 90 days. We are growing rapidly and looking for numerous copywriters to join our team.

Job Description:
We seek a talented, creative, and passionate Direct Response and General Copywriters to join our dynamic team. The ideal candidate will master crafting persuasive headlines, engaging sales copy, and compelling brand-building content.
You will work closely with our clients, attending interviews to uncover powerful origin stories, case studies, and internal business narratives that resonate with target audiences. You will thrive in a vibrant community of marketers, salespeople, and creatives, working with multiple clients to build long-term connections and community within our company and to develop lead generation content for our clients.

Key Responsibilities:

Content Creation:
Develop engaging, intriguing posts based on client interviews.
Write compelling headlines and stories, including origin stories, founder stories, case studies, and business insights.

Sales Copy:
Craft standout sales copy for client offers.
Create engaging hooks and persuasive narratives that drive conversions.

DM Sequencing:
Develop direct messaging sequences to nurture prospects through the sales funnel.
Collaborate with the team to refine messaging strategies in real-time.

Brand Building:
Produce brand-building content that educates and engages audiences without resorting to standard, basic education posts.
Use creative storytelling to enhance client brand identity and market presence.

**Please note – this is not to be confused with traditional social media content posts – we are leveling up the game of content creation – using it as a Lead Generation Tool. Content HAS to hit!

Qualifications:
Proven experience in direct response copywriting and general copywriting.
Strong understanding of sales copy principles and techniques.
Ability to create engaging, lead-generating content.
Excellent storytelling skills with a knack for crafting compelling narratives.
Proficient in interviewing clients to extract valuable stories and insights.
Experience in developing direct messaging sequences.
Strong attention to detail and ability to meet deadlines.
Excellent communication and collaboration skills.
Passion for writing and a love for working in a creative team environment.

How to Apply:
Take this LinkedIn Post – and write it better!

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Join Butterfly Media and help us transform client stories into powerful, lead-generating content!