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Direct Response Copywriter Job Description

Date Posted —

Type of Work:
Full Time
Salary:
$500
Hours per Week:
0

Job Description

We have a performance lead generation agency and we help clients generate leads on a cost-per-lead basis using video ads and our proven formula of messaging, funnel building, testing etc. While other digital agencies provide services to all businesses in all industries, we focus specifically on lead generation and performance. This gives us a competitive edge and our clients love it.

About the Job:

We’re looking for a rockstar Direct Response Copywriter to work with us to deliver outstanding results to our clients. As our in-house Direct Response Copywriter, you will work writing and developing direct response copy for video ad scripts, landing pages and email copy.

You will be responsible for:
*Conducting market research for different verticals to develop ad copy
*Writing DR copy for video ad scripts – voice-over or UGC content (YouTube, TikTok & FB Ads)
*Measuring results and KPIs to better understand best-performing copy to scale and improve results
*Writing copy for quizzes, surveys, emails, SMS and landing pages, etc for our lead-generation campaigns
*Working with our marketing team to measure and track campaign performance
*Liaising with UGC actors and content creators to give direction on how to perform your ad scripts
*Leverage AI tools like ChatGPT, and to increase copywriting output

Requirements:

As the title says, we’re looking for a “Rockstar Direct Response Copywriter” and this doesn’t mean anybody… You must satisfy all of the following requirements to be considered for this job:

*Ability to work under pressure and deadline (and hear some curse words)
*Project management skills including strong organization, attention to detail, and ability to coordinate and interact with cross-functional teams
*Experience in direct response copywriting (2+ years)
*Comfortable using technology (tech-savvy)
*Proficiency with Google Docs, Presentation & Google Sheets
*Self-starter capable of working autonomously
*Good verbal and written English communication skills

APPLY FOR THIS JOB:

Company: Ping Marketing
Name: Jay Israel
Email:

Skills