E-commerce Ads Manager

**Job Summary:**
We are seeking a highly skilled and motivated E-commerce Ads Manager to join our dynamic marketing team. The ideal candidate will be responsible for developing, implementing, and optimizing our online advertising campaigns to drive traffic, increase sales, and enhance the overall online presence of our e-commerce platform.

**Responsibilities:**

1. **Campaign Strategy and Planning:**
– Develop and execute comprehensive advertising strategies for our e-commerce platform.
– Collaborate with the marketing team to align ad campaigns with overall marketing objectives.

2. **Ad Creation and Optimization:**
– Create compelling and visually appealing ad creatives tailored for various digital platforms.
– Continuously optimize ad performance through A/B testing, targeting adjustments, and other strategies.

3. **Platform Management:**
– Manage and oversee advertising on major platforms such as Google Ads, Facebook Ads, Instagram, and other relevant channels.
– Stay updated on industry trends and platform changes to ensure effective campaign management.

4. **Budget Management:**
– Develop and manage advertising budgets, ensuring cost-effective campaigns that deliver a positive return on investment (ROI).

5. **Analytics and Reporting:**
– Monitor, analyze, and report on key performance metrics using analytics tools.
– Provide regular reports to showcase the effectiveness of campaigns and recommend adjustments for improvement.

6. **Audience Targeting:**
– Identify and target relevant audiences through demographic and behavioral analysis.
– Implement strategies to maximize reach and engagement with target customer segments.

7. **Collaboration:**
– Work closely with the creative team to ensure alignment between advertising messaging and brand positioning.
– Collaborate with other departments to integrate advertising efforts into broader marketing initiatives.

**Qualifications:**

– Proven experience managing e-commerce advertising campaigns with a successful track record.
– In-depth knowledge of major advertising platforms and their tools (Google Ads, Facebook Ads Manager, etc.).
– Strong analytical skills and the ability to interpret data to make informed decisions.
– Excellent communication skills and the ability to collaborate with cross-functional teams.
– Creative mindset with the ability to think strategically and identify new opportunities.
– Familiarity with e-commerce platforms and industry trends.

If you are passionate about e-commerce, have a proven track record in managing successful advertising campaigns, and thrive in a fast-paced environment, we invite you to apply for the E-commerce Ads Manager position. Join our team and contribute to the growth and success of our online presence!

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