We are a fast-growing helicopter company in Australia called Rotor One. Our mission is to make people smile by delivering spectacular helicopter rides and flight experiences across Australia.
——> APPLY HERE: /a/rotor-one-e-commerce-marketing-manager-full-time
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Our small team is looking for an experienced E-Commerce & Digital Marketing Manager to unlock our next phase of growth beyond $1M annual revenue.
You are highly experienced Marketing Manager with at least 5 YEARS of real-world experience with E-Commerce and Shopify. You’re deeply familiar with the following channels:
Organic SEO:
— In-depth knowledge of SEO tools including Ahrefs, SEMRush, Google Search Console and GA4
— Deep understanding of keyword research, technical SEO and Google ranking factors
— Constantly staying up-to-date with trends and tactics from industry leaders like KR and MD
— You have a strong opinion on whether content velocity or link building is more effective
Google AdWords:
— Expert in designing and executing AdWords and PPC campaigns
— Have managed AdWords budgets of > $5K per month
— Proven track record in maximising CTR and, most importantly, CR
— You have a strong opinion on the differences between PMax vs RSAs
Meta/Facebook Ads:
— Advanced skills in crafting targeted ad and PPC campaigns on Meta
— Experience allocating budgets > $5K per month
— Experience managing re-targeting campaigns
— Deep understanding of pixel setups, A/B testing and CRO
Email Flows
— Advanced skills setting up and managing email flows using Klaviyo with Shopify
— Experience creating segments and running targeted email and SMS campaigns
— Deep understanding of how to maximise open rates, engagement and CLV
You’re the perfect candidate if you also happen to:
— Love and take pride in your craft
— Communicate progress using simple frameworks
— Are always running multiple experiments to make decisions based on real-world data.
As a bonus, you’re may be able to apply experience and knowledge in the following domains (which we are looking to expand in 2024):
Sales Funnels & Landing Pages using ClickFunnels
— Affiliate Marketing Programs
— Data Analysis and Reporting in GDS for predictive forecasting
— Anything else you think is applicable to us that we haven’t thought of
Rotor One provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
If you’re selected for an interview, please come prepared with an analysis of our company, current marketing strategies and be prepared to answer questions based on the research you’ve done. If you join the interview with limited knowledge of our company, what we do or how we go to market, we’ll politely cut the interview short — We’re very good at what we do, and are looking for an ambitious leader who matches our work ethic and is looking to create an impact.
APPLY FOR THIS JOB:
Company:
Name: Edward Taylor
Email: