E-commerce SEO Specialist

We are a dynamic digital marketing company specializing in custom-made portraits with a large Shopify store featuring over 3,000 products. As we expand our digital footprint, we’re seeking a skilled and dedicated Shopify SEO Specialist to join our team and drive our online visibility to new heights.

Role Overview:
As a Shopify SEO Specialist, you will be responsible for optimizing our website’s search engine performance and increasing organic traffic. Your expertise will be pivotal in enhancing our digital footprint and growing our customer base.

Responsibilities:
– SEO Audit: Conduct a comprehensive SEO audit of our Shopify store. Analyze current SEO strategies, identify areas of improvement, and develop an action plan to enhance our search engine rankings.
– SEO Copywriting: Provide clear, actionable guidance on SEO copywriting. This includes optimizing product descriptions, meta descriptions, and blog content to improve organic search visibility.
– Keyword Research: Perform extensive keyword research relevant to our niche. Identify high-potential keywords and guide the team in incorporating these into our content.
– Content Strategy: Collaborate with the content creation team to develop an SEO-focused content strategy that aligns with our brand voice and marketing goals.
– Performance Monitoring: Regularly monitor and report on the SEO performance of the site. Use analytics tools to track improvements and identify areas for further optimization.
– Competitor Analysis: Keep an eye on competitors and industry trends to ensure our SEO strategy remains ahead of the curve.

Requirements:
– Proven experience in SEO, particularly with Shopify platforms.
– Strong understanding of SEO copywriting and content optimization.
– Experience with SEO tools and analytics platforms (e.g., Google Analytics, SEMrush, Ahrefs).
– Experience with keyword research, on-page and off-page SEO optimization, and content marketing.
– Strong analytical skills to interpret data and make data-driven decisions.
– Ability to conduct thorough keyword research and competitor analysis.

If you have a strong background in SEO, particularly with Shopify stores, we’d love to hear from you!

Please submit your resume and a cover letter detailing your SEO experience, specifically highlighting your achievements in optimizing Shopify sites for improved search engine performance. Feel free to include any relevant examples or project results that demonstrate your expertise in this area.