eCommerce Product Analyst

PLEASE NOTE: WORK HOURS WILL BE IN PACIFIC STANDARD TIME

We are seeking an E-commerce Product Analyst with a focus on sourcing and analyzing products, particularly within the toy industry. The ideal candidate will have a proven track record of researching and identifying trending products, as well as conducting post-holiday analysis to strategize for future seasons. Familiarity with the Chinese market is essential for this role, as is a deep understanding of market trends.

RESPONSIBILITIES:
– Actively source a variety of products (particular Toys) that ExKaliber can sell profitably on Amazon, Walmart and other eCommerce marketplaces.
– Research and analyze online selling activity to determine consumer interests, buying trends and to keep abreast of competitor merchandise.
– Drive new product development, overseeing every stage from concept, development, sourcing, and retail strategies.
– Spot new market opportunities by keeping a finger on the pulse of industry trends and retail channels by analyzing market research and being in the know for industry events.
– Collect and assess market competition by utilizing tools and marketing data to compare the health and evolution of our product catalogs versus competitors.
– Keep an eye on the product life cycles to determine strategic courses to improve existing products.
– Help guide the direction of future product lines by evaluating new product ideas using an in-house process to assess sales opportunity, profitability, and longevity.
– Determine new product pricing through thorough analysis of market research data, production and sales costs, projected volumes, and special or custom order costs.
– Assess current product lines and optimize, evolve, and/or pivot strategies by analyzing performance metrics and preparing reports that include addressing customer feedback, quality, improvements, and financial ROI.
– Forecast profitability for new products to optimize inventory turnover and product availability.

REQUIREMENTS:
– MUST HAVE: 3-4 years of professional work experience sourcing toys for Amazon marketplace in a high-growth, fast-paced environment.
– MUST HAVE: Familiarity with using basic Amazon tools such as Keepa, Jungle Scout, Helium 10,
– Strong familiarity with Amazon’s platform and its various features, including the ability to navigate and search for products on the site.
– MUST HAVE: Understanding of how to track product prices, sales ranks, and other data points over time.
– Knowledge of how to use Amazon tools and filters to analyze data and make informed sourcing and purchasing decisions.
– Ability to interpret and analyze data to make informed decisions about which products to purchase and when.
– Experience using Amazon tools to research and evaluate potential products for purchase.
– Proven to have sourced successful profit generating products in the toy category on Amazon
– Advanced Excel expertise, including pivot tables and bulk sheet creation/maintenance.
– Expertise in task management tools and product management platforms.
– Outstanding collaborative and communicative skills within a matrixed organization.
– A positive attitude, an inquisitive nature, and goal-oriented mindset.
– Exceptional focus and meticulous attention to detail.
– Ability to thrive in ambiguity with a solutions-oriented approach.