Email Campaign Specialist

Please Mention if YOU have:
Proven experience in creating and executing successful email marketing campaigns.
Proficiency in email marketing platforms (e.g., SendinBlue, Mailchimp, HubSpot, Constant Contact).
Graphic design skills and proficiency with design tools (e.g., Adobe Creative Suite) a plus.

SPECIFY YOUR EXPERIENCE when applying. If no experience, write as such in subject.
Please attach photos of any past work or proof of your knowledge/learning.

Ignore the above and you will be ignored ^
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Position Overview:
We are seeking a creative and detail-oriented Email Campaign Specialist to join our marketing team. The ideal candidate will be responsible for crafting engaging and effective email campaign concepts, templates and/or designs that resonate with our target audience. The Email Campaign Specialist will work collaboratively with the Owners to conceptualize, design, execute, and analyze email campaigns that drive customer engagement, clicks and conversions.

Key Responsibilities
Segmentation and Personalization:
Identify & organize the target audience segments [that are provided] and assign content to match their preferences and needs.
Content Creation:
Develop compelling campaigns using Research & AI [& info, blogs or articles provided]
Ensure that the content aligns with the brand voice, style guidelines, and campaign objectives.
Design and Layout:
Utilize email marketing platforms and design tools to create visually appealing and responsive email templates.
Optimize layouts for different devices to ensure consistent user experience.
A/B Testing and Optimization:
Conduct A/B tests on subject lines, content, visuals, and other elements to optimize campaign performance.
Analyze results and make data-driven decisions to improve future campaigns.
Performance Tracking and Reporting:
Monitor key email marketing metrics, such as open rates, click-through rates, conversion rates, and engagement levels.
Generate regular reports and provide insights to the marketing team.
List Management:
Maintain email lists and update platforms with unresponsive emails.
Manage unsubscribes, bounces, and opt-outs.
Continuous Learning:
Stay updated on industry trends, best practices, and emerging technologies in email marketing.
Implement innovative ideas to enhance campaign effectiveness.

Qualifications Preferred:
Analytical mindset with the ability to interpret data and make informed decisions.
Strong organizational skills and ability to manage multiple campaigns simultaneously.
Creative thinking and problem-solving abilities.
Knowledge of email deliverability best practices.
Excellent written communication skills with attention to detail.

Join us in creating captivating email experiences that leave a lasting impression! Apply now and be a driving force behind our dynamic marketing efforts.