Email marketing strategist

My business is an emerging player in the pop culture sector, committed to delivering exceptional products and services to our customers. We are looking for a dynamic and experienced E-commerce Marketing Strategist to join our team. The ideal candidate will be responsible for spearheading our email marketing campaigns, leveraging Google Analytics for data-driven decision-making, and enhancing our online presence through effective SEO practices and Google Ads campaigns.

Responsibilities:

** Email Marketing: Design and implement engaging email marketing campaigns using Mailchimp. Create automated email workflows that nurture leads and drive sales.

** Data Analysis: Utilize Google Analytics to track website performance and customer behavior. Generate comprehensive reports to inform marketing strategies and optimize conversion rates.

**SEO & Content Strategy: Develop and execute a robust SEO strategy to increase organic search visibility. Craft compelling product descriptions incorporating optimal keywords to enhance SEO.

** Google Ads: Manage and optimize Google Ads campaigns to maximize ROI. Conduct keyword research and ad optimization to target qualified leads.

** Collaboration: Work closely with the marketing and product teams to align strategies and achieve business goals. Provide insights and recommendations based on data analysis and market trends.

** Ability to add products within WordPress, Woocommerce and other integrated apps within Woocommerce.

Requirements:

– Proven experience as an E-commerce Marketing Strategist or similar role.
– Proficiency in email marketing platforms, particularly Mailchimp, and experience in creating automated email marketing campaigns.
– Strong understanding of Google Analytics, with the ability to generate detailed reports and insights.
– Experience in managing Google Ads campaigns and a solid understanding of SEO best practices.
– Excellent verbal and written communication skills, with a knack for creating engaging product descriptions.
– Ability to work independently and in a team environment.
– Degree in Marketing, Business, or related field preferred.

If you are passionate about e-commerce marketing and have a track record of success in email marketing, SEO, and data analysis, we would love to hear from you.