Facebook Ad Copywriter for Gyms (4-6 hours pw)

Note: This position is strictly part-time. Applicants seeking full-time employment should not apply.

**The Role**
We are seeking a skilled individual with expertise in MARKETING, COPYWRITING, and FACEBOOK ADS to join our team on a part-time basis. Our agency represents two Anytime Fitness gyms in Australia, and we require assistance in creating engaging content for a series of awareness ads on Facebook and Instagram.

The ads will have various objectives:
1. Highlight the ‘human element’ of our gyms, showcasing members, personal trainers, and staff to make the gyms feel personal and approachable.
2. Promote the gyms’ equipment, facilities, and various value propositions.
3. Cover a range of health and fitness topics in ads, incorporating gym branding to maintain top-of-mind awareness.
4. Address and overcome common objections and excuses that people have for not joining a gym.

Research Component:

This role also involves researching ads from other Anytime Fitness clubs using the Facebook ad library, to gather inspiration and ideas for our awareness campaigns.

Application Requirements:

To apply, please provide the following:

1. Expected Hourly Rate: Indicate your expected rate for this part-time role, with 4-6 hours per week.
2. Approach: Briefly describe how you would approach this role, including any initial information or questions you might have for us.
3. Confidence Level: Rate your confidence in starting and efficiently executing the required tasks.
4. Experience: Detail your experience in writing Facebook ad copy in previous roles.
5. Portfolio: Share links or attach examples/screenshots of your previous ad copy work, that demonstrates your understanding of effective copywriting, and best practices for Facebook ads.
6. Begin your application with the phrase ???FacebookCopywriting2024′ in the subject line or beginning of the message. This helps us to recognize candidates who are good at reading and listening to all instructions, and the ones who are not. Applications missing the phrase ‘FacebookJob2024’ at the beginning will be disregarded.

We look forward to discovering how your skills and experiences align with our needs, and to potentially welcoming you to our team!