Facebook Ad Manager

FACEBOOK AD MANAGER JOB DESCRIPTION

Our Ads Managers are able to quickly assess an account, develop a strategy to improve results for the key metrics, and most importantly implement and improve on that strategy over time through testing.
Your focus will be to own the day-to-day management of advertising campaigns, but our media buyers must take a 360-degree approach to digital marketing from creative strategy to landing pages. The ideal candidate will be interested in learning email marketing, landing page optimization, and conversion optimization, as well as gaining a deep understanding of multi-channel digital strategies. You’ll have expert support in these areas, but you must be willing to dig in and contribute your knowledge as part of a team effort to drive client results.

Key responsibilities:

-Day-to-day management of paid social advertising campaigns across Facebook, Instagram, Snapchat, Pinterest, etc.
-Play a lead role in client communication, while also helping to spearhead strategy and campaign initiatives.
-Track and report on campaign results, and data analysis, and contribute to weekly/monthly client status calls with regular reporting on results.
-Close collaboration with our internal team to assess and improve advertising performance.
-Constant learning to improve your understanding of the paid marketing landscape.

Requirements:

-You’re an expert in Facebook Ads, having directly managed large-budget campaigns with results to show.
-Must have strong eCommerce experience, with a thorough understanding of the Shopify platform.
-You know exactly what to do to improve results in an account.
-You’re enamored by the industry, at the top of your game while continually improving your knowledge by diving deep into industry blogs and more importantly via experience.
-Knowing that CRO is just as important as your campaigns, you are well-versed in post-click conversion and what it takes to convert traffic at a high rate.
-Always willing to speak up, collaborate, and advocate for your ideas.
-You’re a conceptual thinker, someone able to create a range of ideas and strategies for campaigns along with having total confidence in your execution and communication with clients.