What is a digital media buyer?
You are someone who puts the right creative content in front of the right people with paid media (ads) It’s both a technical and creative role, that builds your knowledge of digital marketing and how to scale brands online with advertising and marketing in general.
What will you get from working with us?
You will become among the most well trained and effective digital media buyers anywhere after having worked with us for 12 months on our global client base, working with the best creatives and cutting edge technology at your disposal.
About Us:
We are a creative media buying agency, focused on creative content production & paid advertising for ecommerce clients. /
Our clients include ecommerce companies in skincare, beauty, fashion, coffee, homeware, and FMCG and are based in UK, USA, Singapore and Australia, and Hong Kong.
Who are we looking for in your attitude:
You love data, and creative content, and are hungry for results. You get a thrill out of seeing charts move up in a hockey stick direction after changes and work you’ve done on an ad account.
You are highly detailed, and care about the success of small and medium businesses that you have a big impact on. You want everyone on your team to win by collaborating and having each other’s backs.
Experience:
At least 2 years experience in media buying and or digital marketing.
Experience with running ads in Facebook/Instagram and Google Ads. Experience in running ads for Pinterest, Snapchat, and Tiktok is a BIG PLUS.
Experience in Google Analytics
Ability to create analytics reports using tools that include Whatagraph, Wicked Reports, Data Studio and in-platform analytics
Experience working with Creative Strategists to produce content for marketing channels multi-media like photos, text, and videos. Some experience with Photoshop is required, and video editing is preferred
Working knowledge of WordPress and or Shopify websites relevant to any advertising offer
Experience in digital marketing and project management
Ability to collate, organise, and analyse marketing data
Experience in building reports and provide insights
Experience using Asana for project management is preferred but not required
Experience in tracking and pixel setup
Experience in administration support and research
Highly professional, with great initiatives and independent
Other adhoc related tasks whenever required
This role’s primary responsibilities:
You will be responsible for building & managing advertising campaigns in Facebook/Instagram Ads, Tiktok Ads, and Google/Youtube, Pinterest,
You will analyse ad accounts across online channels and provide insights for A/B testing, landing page optimisation, account/campaign structure consolidation, and targeting
You will be executing media buying strategies and provide additional recommendations to improve media buying systems when necessary
You will collaborate with the Creative Strategist to provide analysis of historical data and relevant trends that will allow us to produce winning ad creatives, copies, offers, and landing pages for our clients.
You will be monitoring all ad accounts assigned to you on a daily, weekly, & monthly basis and perform optimisations to hit target spend & ROAS, and unlock opportunities to scale.
You will also be involved in various tasks within digital marketing scope including:
Landing Page creation
Website updates including Shopify and WooCommerce
Email marketing and marketing automation relevant to advertising promos that we will be doing for the client
Pixel installation and other tracking setup
B2B Lead Generation
Assist in content production when needed
Understand modern marketing automation tech and customer pixel retargeting, and leverage its power for our clients.
Analyse current performance data and report on best performing assets and approaches and run split tests and other testing methods to continually improve client campaign performance.
Training provided:
We provide full training on the latest digital media buyer strategies including, Facebook, Instagram Ads, Google Ads, Pinterest Ads, TikTok Ads, and other relevant paid media channels
How to manage and implement email and marketing automation for maximum performance.
How we research trends and identify patterns and insights in large datasets and be trained in the latest practices and winning strategist in rapidly changing digital marketing landscape.
You’ll learn other marketing automation tools like Klaviyo, AutoPilot, Hubpsot, and web applications like WordPress, Shopify, and all other associated reporting tools like Report Garden and project management tools like Asana.
Flexibility:
This will start as a contract position with an opportunity for full-time employment. You’ll be working from home on Singapore standard working hours, from 8am to 5pm.
Be part of a growing team:
Many businesses have struggled to grow during the global pandemic. However, since our client base are all online merchants, we’ve been able to stay strong and grow with new demand for our services and we are able to provide security for employees, and a stimulating environment to keep you challenged and learning new technology, systems, and staying creative to adapt.
We make sure our media buying team are trained in marketing and technology strategies that are at the cutting edge coming out of markets like the USA and Europe.
Applicant Requirements
Minimum 2 years of relevant experience in digital advertising industry
Hold a Polytechnic Diploma/ Bachelor’s degree (or higher)
Knowledge of Advertising and media concepts is preferred
Knowledge in digital advertising will be an advantage.
APPLY FOR THIS JOB:
Company: gigCMO
Name: Lionel Jackman
Email: