Facebook Marketing Ad Manager & Media Buyer VA – 4hrs

Hi from New Zealand.

We’re are still looking for a great human for this role. Not someone who needs ChatGPT to get the job done.

We’re Facebook Marketing experts for high-end hotels in NZ and Australia.

We’re really good at it and need someone to help build, manage and optimise ad manager with us.

The 4 things you DEFINITELY need to succeed with us are:

-2-5 years of Facebook Ads Manager experience
-Can respond to this ad as a human should
-You’ve read the rest of the requirements below
-Because attention to detail is SUPER important

PS: We don’t need:
E-commerce experience
Lead gen experience (we use simple funnels)

The Details…

The role is for a part-time (4 hours a day) Facebook Marketing Media Buyer Virtual Assistant within Occupancy Accelerator. We are a Facebook marketing agency based in Auckland, New Zealand working with boutique hotel and tourism clients. The role is to be carried out virtually and partly during New Zealand business hours. There is an opportunity to turn this into a full-time role at a later date.

Responsibilities
The individual within the role is responsible for the following:

Facebook Marketing Ad Management & Media Buying

– Experience with Ad Manager, Meta Suite, Google slides.
– Facebook and Instagram ads set up according to the strategy and assets provided by the team (It’s a bonus if you have an understanding of ad strategies)
– Effective campaign management, testing, troubleshooting and optimisation regularly to maintain the results for our boutique hotel clients (mainly Facebook & Instagram).
– Assisting with building basic funnels, audiences and setting marketing automation.
– Scheduling and boosting posts from supplied assets in Meta Business Suite.
– Assisting with technical issues to ensure everything is checked and working as it should be (pixel, audiences, custom conversions, funnels) and assisting with troubleshooting if any issues arise.
– Frequent check-ins with the team to ensure strategy and results are on track to determine whether campaigns are working or need to be adjusted.

Organic & Paid Ads Reporting

– Daily and weekly internal reporting, monthly client reporting
– Includes organic social media reporting and paid ads reporting
– Produce reports based on existing model / SOP
– Updating key stats, reviewing top performers and adding them to the report.
– Flagging any issues with ads or accounts and taking steps to either fix or inform the team

Requirements

– 2-5 years of enhanced knowledge and experience as a Media Buyer or ideally within a fast-paced digital marketing environment (campaign set-up, management, testing, optimisation and reporting).
– Strong verbal English language skills.
– Be available at least 70% of your hours during New Zealand business hours.
– Attendance at huddle meetings via Zoom.
– Effective market and competitive research skills.
– Basic understanding of copywriting
– Basic understanding of lead generation automation with Zapier or similar.
– Good understanding of bidding techniques.
– Strong understanding of custom audiences and lookalike audiences.
– Ability to multi-task and effectively prioritise projects.
– Ability to confidently communicate with managers via Zoom, Loom and messaging.
– Accurate time tracking with Clockify & Clickup.
– Fast and accurate implementation.
– Strong attention to detail.
– Great and proven communication skills.
– Strong interpersonal skills.

Bonus skills and experience, but not necessary

– Experience marketing hotels, tourism or hospitality brands on Meta.
– And/or experience with lifestyle brands
– Basic understanding of Canva and exporting assets for Meta
– Basic understanding of Mailchimp to build and schedule campaigns
– Basic understanding of editing content on website platforms like WordPress and Squarespace.

thanks for reading!

Speak soon
Damien