Facebook Media Buyer

Job Description:
We are currently seeking a talented and experienced Facebook Media Buyer to join our team. As a Facebook Media Buyer, you will play a crucial role in planning, executing, and optimizing our clients’ Facebook advertising campaigns. Your expertise in targeting the right audience, creating compelling ad copies, and maximizing campaign performance will contribute to achieving our clients’ marketing objectives.

Responsibilities:

Develop and implement effective Facebook advertising strategies to drive user engagement, traffic, and conversions.
Conduct thorough research to identify target audiences, their interests, and behaviors for precise ad targeting.
Create engaging ad copies, captivating visuals, and compelling calls-to-action that resonate with the target audience.
Set up and manage Facebook ad campaigns, including budget allocation, bidding strategies, and targeting options.
Continuously monitor campaign performance, analyze data, and make data-driven decisions to optimize campaign effectiveness.
Conduct A/B testing to refine ad creatives, landing pages, and other campaign elements to maximize performance.
Collaborate with the creative team to ensure ad visuals align with the brand’s identity and messaging.
Stay updated with the latest trends, changes, and best practices in Facebook advertising.
Provide regular reports and insights to clients, showcasing key performance metrics and recommendations for improvement.
Requirements:

Proven experience as a Facebook Media Buyer or similar role, with a strong track record of managing successful Facebook ad campaigns.
In-depth knowledge of Facebook Ads Manager, including campaign setup, targeting options, and performance tracking.
Proficient in analyzing campaign data, drawing insights, and implementing optimization strategies.
Strong understanding of digital marketing principles and best practices.
Excellent copywriting skills with the ability to create compelling ad copies and engaging visuals.
Familiarity with Facebook analytics tools to measure campaign effectiveness.
Up-to-date with the latest trends, algorithm changes, and innovations in Facebook advertising.
Effective communication and collaboration skills to work with clients and cross-functional teams.
Detail-oriented and able to manage multiple campaigns simultaneously.
Experience working with e-commerce brands or in a similar industry is a plus.
How to Apply:
If you have the skills and experience required to excel as a Facebook Media Buyer, we would love to hear from you. Please submit your resume, along with a brief summary of your relevant experience and any notable achievements in managing Facebook ad campaigns. Additionally, provide examples or case studies showcasing your successful campaigns and their outcomes.

We appreciate your interest in joining our team and will review all applications thoroughly. Successful candidates will be contacted for further steps in the hiring process.