Facebook Media Buyer Lead Generation

**Job Title: Facebook Media Buyer (Lead Generation Specialist)**
**Company: SLA Marketing**
Are you a dynamic and results-oriented Facebook Media Buyer with a proven track record in lead generation, compelling copywriting, and creative strategy? SLA Marketing is seeking a talented individual to join our team and drive impactful campaigns for our clients. As a Facebook Media Buyer at SLA Marketing, you will play a crucial role in developing and executing strategic advertising initiatives to generate high-quality leads.
**Responsibilities:**
1. **Lead Generation Mastery:**
– Devise and implement effective lead-generation strategies on Facebook.
– Optimize campaigns to maximize lead quality and quantity.
– Continuously analyze and refine targeting parameters for optimum performance.
2. **Copywriting Excellence:**
– Craft persuasive and engaging ad copy that resonates with the target audience.
– Collaborate with the creative team to align copy with visually appealing creatives.
– A/B test and iterate on copy to optimize campaign performance.
3. **Creative Strategy:**
– Collaborate with the design team to develop visually appealing and effective ad creatives.
– Stay updated on industry trends and competitor strategies to enhance creative output.
– Implement innovative approaches to capture audience attention and drive engagement.
4. **Audience Targeting Expertise:**
– Utilize advanced targeting features on Facebook to reach specific demographics.
– Create and manage look-alike audiences based on custom conversions.
– Analyze audience insights to inform future targeting strategies.
5. **Performance Analysis and Reporting:**
– Monitor and analyze campaign performance metrics.
– Provide insightful reports on key performance indicators and recommend optimizations.
– Collaborate with analytics and data teams to gather actionable insights.
**Qualifications:**
– Proven experience as a Facebook Media Buyer with a focus on lead generation.
– Strong copywriting skills with a keen understanding of persuasive language.
– Proficiency in creating and optimizing ad creatives.
– In-depth knowledge of Facebook Ads Manager and its features.
– Ability to strategize and implement look-alike audience creation based on custom conversions.
– Analytical mindset with the ability to interpret performance data and make data-driven decisions.
– Excellent communication and collaboration skills.
– Google PPC is could be a valuable bonus!
*Benefits*
– Amazing, friendly and growth-oriented environment
– Your feedback & ideas will be always valued
– Opportunity for performance bonuses and pay increases as well.
– Flexible to Salary or Profit Sharing per campaign.
**How to Apply:**
If you are passionate about driving results through Facebook advertising and possess the skills and experience outlined above, we want to hear from you! Please submit your resume, portfolio, and a cover letter detailing your relevant experience to [email address].
SLA Marketing is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.