Facebook & TikTok Ads Campaign Specialist

As we continue to grow, we are seeking a highly skilled and experienced Facebook & TikTok Ads Campaign Specialist to join our vibrant team. Role Overview:
As our Facebook & TikTok Ads Campaign Specialist, you will be at the forefront of executing high-impact advertising campaigns on two of the world’s leading social media platforms. You will leverage your expertise to increase brand awareness, engage target audiences, and drive conversions for a diverse portfolio of clients.

Key Responsibilities:
Campaign Strategy Development: Craft compelling advertising strategies tailored to client objectives and audience insights on Facebook and TikTok platforms.
Ad Creation & Optimization: Design, implement, and continuously optimize ad campaigns to ensure maximum performance and ROI. This includes A/B testing, audience segmentation, and creative adjustments.
Analytics & Reporting: Monitor campaign performance using analytics tools, extract actionable insights, and provide comprehensive reports to stakeholders with recommendations for future strategies.
Budget Management: Efficiently manage campaign budgets to maximize results and achieve client goals.
Trend Monitoring: Stay abreast of the latest trends, algorithm changes, and best practices on Facebook and TikTok to inform campaign strategies.
Collaboration: Work closely with cross-functional teams, including content creators, graphic designers, and account managers, to ensure cohesive and effective campaign execution.
Qualifications:
Experience: Minimum 3 years of hands-on experience in managing and optimizing Facebook and TikTok ad campaigns with a proven track record of delivering tangible results.
Skills: Proficient in Facebook Ads Manager and TikTok advertising platforms, with a strong grasp of analytics tools, ad targeting techniques, and creative best practices.
Creativity & Innovation: Ability to generate creative ideas and translate them into effective ad campaigns that resonate with diverse audiences.
Analytical Mindset: Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
Communication: Excellent verbal and written communication skills, with the ability to present complex information clearly and persuasively.
Adaptability: Agile and responsive to the dynamic nature of social media advertising, with the ability to manage multiple projects and adapt strategies in real-time.