(Full Time) Chief Marketing Officer

Requirements/Traits:
PLEASE NOTE> To be considered for this role, you must meet ALL of the requirements and traits listed below:
– Exceptional English language skills
– Available to work 250+ hours per month, 7 days a week. Please read “Working Hours and Time Availability” for details.
– Willing to commit to a long-term job position of at least 5+ years
– Possess a good computer and a stable internet connection
– Have 2+ years of experience with Facebook Ads (no other ad platform expertise required)
– Have extensive knowledge of marketing concepts, including conversion rates, creatives, advertorials, and the full marketing picture
– Extremely ambitious and driven
– Not involved with any other brand or project
PLEASE DO NOT APPLY if you do not match ALL of the requirements and traits. We will conduct a thorough check and automatically reject any candidate who does not meet even one of the criteria.
Working Hours and Time Availability:
We require an availability of 250+ working hours per month, 7 days a week. However, one day per week will be part-time (2-4 hours), which will be your “off” day to check and turn off a few ads, essentially just maintaining them.
The Company:
We are a fully remote company based in Italy with over 15 employees. One-third of our team lives in Italy, and the remaining two-thirds are in the Philippines. We have a warehouse in Italy that is entirely managed by a logistic center, and we run an inventory-based model (we do not drop ship). Our primary focus is on providing a wide range of products, excellent customer service, and fast shipping, with the majority of our orders paid on delivery (currently 95% are COD).
Our goal is to make the purchase of any product accessible to everyone, with any payment method, especially cash on delivery.
(more details regarding our company will be given in the next step of the hiring process)
The Job:
As a CMO, you will be responsible for:
– Managing our Facebook ads (high-level expertise is required)
– Managing our Google and TikTok ads as well (previous experience not required)
– Managing the ideation of all our ads across all ad platforms (not the creation, just the ideation)
– Managing the entire funnel ideation and execution, including testing new landing pages to improve conversion rates, testing new angles, and testing advertorials
– Anything that can yield a higher return on our ad spend.
Note: Further explanations will be given in the next step of the hiring process, but to make it simple, I, the founder, am searching for someone who can help me grow this business and handle everything regarding marketing while I focus on ops, HR, and other tasks that are my strengths.
Salary:
The salary will consist of a fixed hourly pay plus profit share. Further details will be discussed in the next step of the hiring process, but to set proper expectations, you can expect a $16/hour pay if decent KPIs are met, and it can go as high as $38/hour in case results are truly exceptional.