Full-Time Website Expert

Roger Wakefield (Google him and see his YouTube livestream with me a few days ago on SEO agencies) is well known among plumbers.

Based on what we discussed in the livestream above, we need multiple landing pages for home service businesses to sign up for an audit. For now, collect their email and website url, but in a few days collect a bit more information via our SPP (service provider pro) white-label.

Since this is a two-sided network, we are also training up digital marketers to be certified Googleists– to then be able to implement the broken items that our tool finds for the home service businesses that get scored.

Think of it like providing a MRI to patients who are in pain– so we can diagnose what’s wrong, then recommend particular specialists to treat.

We use LearnDash (a WordPress plugin) to house our courses– so in a future phase beyond this one, you can help us tune these courses, too.

We also use Infusionsoft (now Keap) to do order pages, allowing people to pay.

While we already have our dashboard, learning management system, and two-sided marketplace mostly built, we still need someone to understand this well enough to be able to build compelling landing pages.

So while you may be great at Elementor, ClickFunnels, or general front-end dev, the most important part is understanding the business model here.

Since the ROI of these landing pages, not the beauty or technical sophistication, is what matters. This project is a first phase only to build landing pages for home service businesses and digital marketers to enroll, of which I can see 10 more phases to performance tune (optimize copy and workflow to improve the user experience) and integrate better with what we have.

While ChatGPT is great at writing persuasive copy and even generating creatives, I expect you to reply thoughtfully here without using AI tools– to demonstrate you actually understand.

We encourage you to use AI tools in this project (we even have courses on this, if you Google for it with my name), but to respond to this job post, we want to know what you actually think.

We are not hiring agencies— since I want to work individually with the person doing the work.

I expect excellent email responsiveness (no weekends or evenings) and the ability for you to work in a team environment (with the folks building the tools and providing the examples we sprinkle into landing pages).

If you are interested in this position, please send an email to Click to view with the subject line “Roger”. If you reply with a canned message of your skills and websites you built, you will get declined.

You do not have to be an engineer or a marketing expert, but you should clearly demonstrate understanding of our specific strategy here, as well as how we like to keep tuning based on what the data tells us.

Please include a video of yourself up to five minutes long giving a recap of the livestream mentioned at the top of this post, and explain how you can help Roger achieve his goals. Looking forward to selecting someone awesome, which I hope is you!

If you really want to stand out, spend some time looking me up (Dennis Yu), especially on Google and Facebook, so you have more context into what we’re doing. It’s all on the web and easy to see– as we honor what we teach about “Are You Googleable”.