Google Ads and Analytics Expert

As a Google Ads and Analytics Expert , you will play a pivotal role in developing and implementing highly effective Google Ads campaigns and tracking their performance through Google Analytics. You will work closely with the team to understand our business goals, create targeted ad campaigns, and provide data-driven insights to optimize our digital marketing strategies

Key Responsibilities:

1. Develop and execute Google Ads campaigns across various platforms (Search, Display, Video, Shopping, etc.).
2. Conduct keyword research, competitor analysis, and audience segmentation to maximize campaign performance.
3. Create compelling ad copy and design effective landing pages to drive conversions.
4. Monitor, analyze, and report on the performance of Google Ads campaigns, making data-driven adjustments to optimize ROI.
5. Set up and configure Google Analytics accounts, goals, and event tracking to gather meaningful insights.
6. Generate custom reports and dashboards in Google Analytics to measure campaign effectiveness.
7. Collaborate with cross-functional teams to align marketing efforts with overall business objectives.
8. Stay updated on industry trends and best practices to ensure we stay ahead of the competition.

Qualifications:

1. Proven experience managing Google Ads campaigns and achieving measurable results.
2. Proficiency in Google Analytics, including advanced tracking and reporting capabilities.
3. Google Ads certification is a plus.
4. Strong analytical skills and the ability to interpret data to drive informed decisions.
5. Excellent communication and client-facing skills.
6. Highly organized and able to manage multiple campaigns simultaneously.
7. A proactive and self-motivated individual who can work independently and as part of a team.
8. Up-to-date knowledge of digital marketing trends and best practices.

If you are a results-driven Google Ads and Analytics Expert looking for a challenging and rewarding opportunity, we would love to hear from you. Join our team and help us achieve their digital marketing goals.

Please submit your resume, an audio recording via Vocaroo, and a cover letter outlining your relevant experience, and any relevant certifications. In your cover letter, be sure to explain why you are the ideal candidate for this role and how your expertise can benefit us.

We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.