Job Overview
Buzz Digital Agency seeks a talented PPC & SEO Specialist with a robust understanding of digital marketing strategies, including expertise in Google Ads, LinkedIn Ads, Facebook Ads, and a strong foundation in SEO practices, particularly with Yoast SEO. The successful candidate will be instrumental in driving both paid and organic search success, enhancing our clients’ online presence and contributing to their overall marketing strategy.
Key Responsibilities
Campaign Management: Develop, execute, and manage PPC campaigns across Google Ads, LinkedIn Ads, and Facebook Ads, ensuring maximum ROI.
Optimization: Implement SEO strategies to improve organic search visibility and rankings, with a particular focus on using Yoast SEO for content optimization.
Research: Perform comprehensive keyword research for both PPC campaigns and SEO content strategy to target relevant audiences effectively.
Analysis: Monitor both paid and organic campaign performance, utilizing analytics tools to adjust strategies and achieve desired outcomes.
Collaboration: Work closely with the content team to ensure that all online content is optimized for search engines and PPC landing pages are effectively designed to convert.
Monitoring: Stay abreast of the latest PPC and SEO trends and platform updates, applying new techniques to enhance campaign effectiveness.
7/Reporting: Provide detailed reports on both PPC and SEO campaign performance, offering insights and recommendations for ongoing optimization.
Required Qualifications
Bachelor’s degree in Marketing, Digital Media, or related field.
Proven experience as a PPC Specialist and SEO Specialist, with direct experience managing Google Ads, LinkedIn Ads, Facebook Ads, and implementing SEO strategies.
Proficiency with Yoast SEO and other SEO tools and platforms.
Strong understanding of digital marketing concepts, with a focus on PPC and SEO best practices.
Ability to analyze data and extract actionable insights.
Experience with website analytics tools (e.g., Google Analytics).
Excellent multitasking skills and the ability to manage multiple projects simultaneously.
Strong communication skills and the ability to work collaboratively across teams.
Strong English Capabilityes is required
Preferred Qualifications
Certifications in Google Ads, and comprehensive knowledge of LinkedIn and Facebook advertising platforms.
Experience with additional SEO tools and strategies.
Creative skills in ad and content creation.
Apply at /forms/1fd828e17a7b6cc61e2c51f02d5d92cc?r=use1
APPLY FOR THIS JOB:
Company: Buzz Digital Agency
Name: Giulia Avoltini
Email: